Pénélope Schulmann Email & Phone Number

Versoix, Ge, Ch

Genève, Suisse

• Homo Faber 2024 – 17 Brands:o Assisted the General Curator, Executive Director & Artistic Directors in shaping the overall vision and execution for Maisons within the exhibition.o Coordinated the entire process from concept to realisation for the physical presence of prestigious brands.o Ensured smooth communication between various stakeholders, including brands, curators, and team members.o Managed project flow efficiently, facilitating the successful delivery of all exhibition components.o Oversaw logistics and operational details to create a seamless experience for exhibitors and visitors alike.o Handled legal matters related to the exhibition, ensuring compliance with relevant regulations and agreements.o Supervised the invoicing and budgeting processes for exhibitors, ensuring accurate financial management.o Maintained an on-site presence throughout the entire event, providing support to the Maisons' staff and welcoming and guiding the special guests within the exhibition.• Developed Paper Crafts workshops sponsored by Mazda as a collaborative effort:o Proposing the concept and curating the project.o Designing the space in partnership with the architect of the Homo Faber 2024 exhibition.o Creating text and selecting artisans and crafts to be featured in the workshops.o Management of the budget including negotiation of partnerships.• London Craft Week for Homo Faber Fellowship 2023 Exhibition:o Served as the main contact with partners, including London Craft Week and Cromwell Place (exhibiting space).o Ensured all content was available and created for both the Foundation and the partners.o Organised a talk between the CEO of the main sponsor of the exhibition, and the exhibiting artisans.o Maintained an onsite presence throughout the entire event to welcome guests and support the Artisans onsite.

Région De Genève, Suisse

• Management of the Rendez-Vous lineo Development and management of 25 new pieces (12 Métiers Rares ®) during the past 4 yearso Management of current product offer (total of 65 references)o Strategic propositions for y+3o Leading of 360 marketing campaigns to support launches of new pieces• Pivotal point in the elaboration of marketing documents to support internal communication and training (Jaeger-LeCoultre Manufacture & Markets)• Development of 25 high watchmaking & high jewellery special series pieces and personalisation (enamel/engraving/jewellery) pieces for VIP client and B2B partners over the past four years• Product content creation and management – 360° campaignso Pivotal point in the production of new content with the creation, communication, digital and media departmentso Negotiation of one-year contract with a photograph, renewable, to shoot all new productso Creation of a shooting partnership (photos and videos) with group partner YNAP to produce content for product pages on the websiteo Ongoing monitoring of the website in close collaboration with digital and creation departmentso Project leader in the creation of the new digital Engraving tool available on the Maison’s Website, in boutiques and during local and global events

Région De Genève, Suisse

• Assist Product Managers in elaborating and implementing product lines strategy.• Follow up product development from initial briefing to successful sell out in PoS• Elaboration of marketing documents to support internal communication (MJLC & Markets)

Shanghai City, China

ICP (In company project) – “Western luxury brands and WeChat in the customer relationship management”

Région De Lausanne, Suisse

Innovation Time is a new association on the campus of the Université de Lausanne and EPFL. Its main purpose is promoting the entrepreneurship and bringing cohesion between students and the entrepreneurship world on the campus. • Co-founder of the first entrepreneurship club and online newspaper• Managing of the sponsoring team• Key role: Building of the sponsorship and partnership file and definition of the strategy to attract potential sponsors and partners• I brought our first sponsor of 5000 chf

Région De Paris, France

• Preparation, organisation and setting up of the stand at the Who’s Next tradeshow.• Customer acquiring on the tradeshow, I enabled the company to acquire a new big customer from Japan for a concept store in Tokyo• Stocks and orders' management• Assisting during photo-shootings

Master'S Degree, Luxury Marketing And Management

Education record

2 months ( February - March) exchange as part of EM Lyon's Master

Education record

5 months ( March - July) exchange as part of EM Lyon's Master

Bachelor Of Applied Science (Basc), Management

Activities and Societies: Vice-President and Head Sponsoring Manager at Innovation Time

Baccalauréat