The ECD I am. does a lot. In this version of a JD, I direct other CDs, teams or creative areas. The Executive Creative Director (ECD) maintains and grows the client's business with the new business agency team on an ongoing basis. I direct and coordinate the day-to-day agency creative efforts on behalf of the client’s product and/or service on assigned accounts. In this role, the ECD insures that the agency provides:Sound and responsible marketing counseling and planning.Conceptual creation of ideas spanning all areas of integrated communication, branding and interactive programs.Proper and innovative execution of work in all areas on schedule.Deliver a consistently superior creative product.Innovative solutions and experiences.