Peng Lin

Peng Lin Email and Phone Number

game operations manager
Peng Lin's Location
Shenzhen, Guangdong, China, China
About Peng Lin

本人08年大学毕业后就进入游戏行业。从腾讯dnf游戏客服开始做起,14年随着移动游戏行业的慢慢兴起开始做运营工作直到现在。非常有幸经历了整个周期。目前所在游戏公司主要擅长全球游戏发行和推广

Peng Lin's Current Company Details

game operations manager
Peng Lin Work Experience Details
  • Shenzhen Thumb Play Technology Co., Ltd
    Operation Manager
    Shenzhen Thumb Play Technology Co., Ltd Nov 2016 - Oct 2023
    Shenzhen
    Job Description:Product operation strategy development: Responsible for developing product operation strategies for the game center, ensuring the achievement of overall revenue goals.Resource coordination and team leadership: Coordinate and manage internal and external resources, leading the team to effectively achieve goals, including human resources, financial resources, etc.Data analysis and optimization strategy: Analyze various operational data, user feedback, and market conditions of the game center to optimize operational strategies, improve game performance, and improve user satisfaction.Market positioning and promotion strategy: Cooperate with and develop the overall strategy and implementation of the game's market positioning, media promotion, market promotion, and channel construction to enhance the game's popularity and attractiveness in the market.Product project approval: Leading the company's project approval review, conducting market research in the early stages of the project, establishing art styles, conducting user analysis, and directing gameplay.
  • Appsrica Entertainment Co., Ltd
    Operations Manager
    Appsrica Entertainment Co., Ltd Jan 2015 - Oct 2016
    Shenzhen
    Responsible for analyzing the characteristics and market trends of games, evaluating the feasibility of game introduction, and conducting product introduction evaluations.Responsible for the operation of the company's mobile game products such as "Tianqi OL", "Chaos Xiuxian", and "Xiaoge Maoxian".Cooperate and assist the marketing department in promoting cooperation activities through channels, evaluate resources and analyze the feasibility of activities, and follow up on external cooperation business.Collect and analyze operational data, further optimize operational plans, and develop next step operational plans.Familiar with and involved in intermodal, CPS, specialized service, and mixed service cooperation for product distribution.Responsible for formulating the launch plan for game products, mainly focusing on the purchase volume of CPA and CPC, and launching them through channels such as Guangdiantong and Zhihuitui.Responsible for website operations, including using Visio to create functional interfaces, interaction styles, and flowcharts, and completing development documentation.Responsible for continuously optimizing keywords to improve app store search rankings.
  • China Mobile Group Guangdong Company Limited.
    Marketing
    China Mobile Group Guangdong Company Limited. Aug 2010 - Dec 2014
    Shenzhen
    Responsible for understanding and analyzing the needs and demands of visiting users, finding solutions, and guiding customers to match their needs with online products, thereby improving customer satisfaction.Responsible for planning and executing Weibo content construction, including content construction planning, template information, column construction, and other work. At the same time, it is necessary to collaborate with the company team to continuously output and promote brand communication, in order to increase product sales.Participate in the preparatory work of the marketing department for offline promotion activities, including planning, material preparation, etc., and be responsible for executing offline activities to ensure smooth progress and achieve expected results.
  • Shenzhen Tencent Computer Systems Company Limited
    Customer Service Specialist
    Shenzhen Tencent Computer Systems Company Limited Apr 2009 - Jul 2010
    Shenzhen
    User feedback channel management: responsible for monitoring user feedback on channels such as questionnaire surveys, forum posts, and Weibo, and collecting and organizing user opinions and suggestions in a timely manner.Data analysis and report writing: By analyzing user feedback data, identify product issues and user needs, and write detailed reports to provide feedback to relevant departments.Product optimization suggestions: Based on user research and data analysis results, propose improvement suggestions for the product, and assist relevant teams in optimizing product functionality and experience.User communication and feedback: Conduct in-depth communication with VIP players to understand their real needs and pain points, actively collect feedback and follow up on the progress of problem resolution.Cross departmental collaboration: Collaborate with product development teams, operation teams, and other cross departmental teams to promote the implementation of problem solving and product optimization.

Peng Lin Education Details

Frequently Asked Questions about Peng Lin

What is Peng Lin's role at the current company?

Peng Lin's current role is game operations manager.

What schools did Peng Lin attend?

Peng Lin attended 武汉科技大学.

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