Ecommerce Manager
Becsa International Pty Ltd
Responsibilities:• Developed and executed digital marketing campaigns to drive website traffic and increase brand awareness in the IT sector.• Analyzed data from IT shopping apps and other sources to track the performance of campaigns.Key Achievements:• Campaign Success: Developed and executed successful digital marketing campaigns that significantly increased 50% website traffic and brand awareness. These campaigns and social media strategies were tailored to both regular… Show more Responsibilities:• Developed and executed digital marketing campaigns to drive website traffic and increase brand awareness in the IT sector.• Analyzed data from IT shopping apps and other sources to track the performance of campaigns.Key Achievements:• Campaign Success: Developed and executed successful digital marketing campaigns that significantly increased 50% website traffic and brand awareness. These campaigns and social media strategies were tailored to both regular and potential customers.• Data-Driven Decisions: Leveraged data analytics to track the performance of campaigns and make informed decisions. This data-driven approach resulted in twenty more effective campaigns and a better understanding of customer behaviour.• Social Media Management: Managed multiple social media accounts effectively, increasing brand visibility and engagement. The content created for these platforms was well-received by the audience, leading to a 30% increase in followers and interactions in six months.• Content Creation: Created engaging content for various platforms, including IT websites, blogs, and email newsletters. This content helped engage customers with the brand, increasing customer loyalty and repeat business.• Managed social media accounts on Twitter, Facebook, Instagram, YouTube, etc., promoting products and services.• Created content for websites, blogs, and email newsletters to engage customers with the brand. Show less