Penny Lum

Penny Lum Email and Phone Number

Petaling Jaya, MY
Penny Lum's Location
Petaling Jaya, Selangor, Malaysia, Malaysia
Penny Lum's Contact Details

Penny Lum personal email

About Penny Lum

Results-driven communications specialist skilled in crafting internal and external materials at a regional level. Proficient in planning and executing regional digital campaigns to boost company reputation. Experienced in campaign analysis and improvement. Assist HOD in annual business plan preparation and department budget management.

Penny Lum's Current Company Details
Mitsubishi Heavy Industries Engine System Asia (MHI-ESA)

Mitsubishi Heavy Industries Engine System Asia (Mhi-Esa)

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Strategic Communications Manager
Petaling Jaya, MY
Website:
mhiesa.com
Employees:
97
Penny Lum Work Experience Details
  • Mitsubishi Heavy Industries Engine System Asia (Mhi-Esa)
    Strategic Communications Manager
    Mitsubishi Heavy Industries Engine System Asia (Mhi-Esa)
    Petaling Jaya, My
  • Panasonic Asia Pacific
    Marketing Communication Manager
    Panasonic Asia Pacific Apr 2023 - Present
    Petaling Jaya, Selangor, Malaysia
    • Strategic Communication: Create and implement holistic communication strategies in line with the organisation’s objectives and core values.• Content Creation: Generate clear and cohesive content for various communication channels, adapting global marketing guideline to address local intricacies and guarantee the successful launch of new products. • Digital Marketing: Utilise digital channels to promote the organisation’s message and engage with target audience.• Brand Management: Preserve and enhance the organisation’s brand identity, maintaining uniformity across all communication materials.• Internal Communication: Enhance internal communication for informed, engaged, and aligned employees with company objectives.• Analytics and Measurement: Analyse campaign effectiveness with data and analytics, making data-driven enhancements.• Budget Management: Efficiently manage budgets, allocate resources effectively, and seek cost-effective solutions.
  • Panasonic Asia Pacific
    Senior Marketing Communications Executive
    Panasonic Asia Pacific Apr 2021 - Apr 2023
    Petaling Jaya, Selangor, Malaysia
    • Strategic Communication: Create and implement holistic communication strategies in line with the organisation’s objectives and core values.• Content Creation: Generate clear and cohesive content for various communication channels, adapting global marketing guideline to address local intricacies and guarantee the successful launch of new products. • Digital Marketing: Utilise digital channels to promote the organisation’s message and engage with target audience.• Brand Management: Preserve and enhance the organisation’s brand identity, maintaining uniformity across all communication materials.• Internal Communication: Enhance internal communication for informed, engaged, and aligned employees with company objectives.• Analytics and Measurement: Analyse campaign effectiveness with data and analytics, making data-driven enhancements.• Budget Management: Efficiently manage budgets, allocate resources effectively, and seek cost-effective solutions.
  • Panasonic Asia Pacific
    Marketing Communications Executive
    Panasonic Asia Pacific Apr 2019 - Apr 2023
    Selangor, Malaysia
    • Strategic Communication: Create and implement holistic communication strategies in line with the organisation’s objectives and core values.• Content Creation: Generate clear and cohesive content for various communication channels, adapting global marketing guideline to address local intricacies and guarantee the successful launch of new products. • Digital Marketing: Utilise digital channels to promote the organisation’s message and engage with target audience.• Brand Management: Preserve and enhance the organisation’s brand identity, maintaining uniformity across all communication materials.• Internal Communication: Enhance internal communication for informed, engaged, and aligned employees with company objectives.• Analytics and Measurement: Analyse campaign effectiveness with data and analytics, making data-driven enhancements.• Budget Management: Efficiently manage budgets, allocate resources effectively, and seek cost-effective solutions.
  • Panasonic Asia Pacific
    Marketing Executive
    Panasonic Asia Pacific Apr 2017 - Mar 2019
    Asia
    • Delivered sales and marketing initiatives within the APAC region while overseeing and facilitating the execution of business plans.• Actively involved in research and survey efforts, conduct competitor analysis, and evaluate the market landscape.
  • Nam Lee Cheong Sdn Bhd
    Marketing Executive
    Nam Lee Cheong Sdn Bhd Aug 2015 - Mar 2017
    Kuala Lumpur, Malaysia
    • Collaborate with sales for smooth promotions • Visit the market to gain insights into competitor activity and market trends.

Penny Lum Education Details

  • Kbu International College (Kbu)
    Kbu International College (Kbu)
    Second Upper

Frequently Asked Questions about Penny Lum

What company does Penny Lum work for?

Penny Lum works for Mitsubishi Heavy Industries Engine System Asia (Mhi-Esa)

What is Penny Lum's role at the current company?

Penny Lum's current role is Strategic Communications Manager.

What is Penny Lum's email address?

Penny Lum's email address is in****@****hoo.com

What schools did Penny Lum attend?

Penny Lum attended Kbu International College (Kbu).

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