Sem Manager
Current
Aug 2023 - Present
AeroLeads people directory · profile
Penny Davis Tarney Email & Phone Number
ex-Googler | Global Champion of Google Online Marketing, 2011 | 14 yrs Digital Marketing Exp | Search, Display, Social Paid Ads Implementation | Reporting & Analysis Specialist | Client Relationship Management
at
EYStudios
1 work email found
@spplus.com
LinkedIn matched
4 data sources
Profile completeness 86%
Current company
Role
ex-Googler | Global Champion of Google Online Marketing, 2011 | 14 yrs Digital Marketing Exp | Search, Display, Social Paid Ads Implementation | Reporting & Analysis Specialist | Client Relationship Management
Location
Houston, Texas, United States
Who is Penny Davis Tarney? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Penny Davis Tarney is listed as ex-Googler | Global Champion of Google Online Marketing, 2011 | 14 yrs Digital Marketing Exp | Search, Display, Social Paid Ads Implementation | Reporting & Analysis Specialist | Client Relationship Management at EYStudios, based in Houston, Texas, United States. AeroLeads shows a work email signal at spplus.com and a matched LinkedIn profile for Penny Davis Tarney.
Penny Davis Tarney previously worked as SEM Manager at Eystudios and Senior Digital Media Analyst at United Airlines. Penny Davis Tarney holds Bachelor’S Degree, Art History & Visual Art; Religion; Creative Writing from Duke University.
Company email context
Email format at EYStudios
This section adds company-level context without repeating Penny Davis Tarney's masked contact details.
*@spplus.com
68% confidence
AeroLeads found 1 current-domain work email signal for Penny Davis Tarney. Compare company email patterns before reaching out.
Profile bio
About Penny Davis Tarney
Winner of Global Google Online Marketing Challenge 2011, with an MBA degree and 13 year’s digital marketing experience. Adept at creating innovative campaigns, insightful reporting, and nurturing client relationships.Completed a contract working for United Airlines. | Insights analyst for Google for the 2022 Midterm Elections/DNC as a Senior Paid Search Manager. | Between 2018-2022, sole marketing resource in my region at a Fortune 500 & publicly-traded company. | Seven years at a digital marketing agency as the Paid Search & PPC Department Manager. | Graduated summa cum laude MBA from the University of Houston (2011, 4.0 GPA)GOOGLE ONLINE MARKETING CHALLENGE WINNER, 2O11:Beat out 4,500 teams in 65+ countries to become the 2011 Google Online Marketing Challenge Global Winner. Demonstrated the most effective paid search and AdWords implementation as well as the best written strategies. Google AdWords campaigns also won the 2011 NGO Impact Award, earning a $5,000 donation for our client, the Houston Symphony. EDUCATION:Earned my undergraduate degree from Duke University in 2008. Graduating in just six semesters, completed majors in Visual Art and Art History, minors in English and Religion, and studied abroad in Belgium.SUMMARY: Designed, written, and launched over millions unique print and digital advertisements on Google, Bing, Facebook, Youtube, LinkedIn, Twitter, Pinterest, the Yellow Pages, and more. SPECIALTIES:• Google AdWords (certified)• Bing Ads (certified)• Google Analytics (certified)• Video/Youtube Advertising (certified)• Shopping Advertising (certified)• Display Advertising (certified)• Mobile Advertising (certified)• Mobile Sites (certified)• Digital Sales (certified)Digital:• Keyword Research• Ad Text Writing• A/B Testing• Click-Through-Rate Analysis• Conversion-Rate Analysis• On-Site Optimization• Website Conversion Improvement• E-Commerce• Image Ad DesignTools:• Google AdWords Editor, Bing Ads Editor• Adobe Creative Cloud: Photoshop & InDesign• Wondershare Filmora / Windows Movie MakerPrint:• Direct Mail Advertising• Catalog & Directory Design
Current workplace
Penny Davis Tarney's current company
Company context helps verify the profile and gives searchers a useful next step.
10 roles
Penny Davis Tarney work experience
A career timeline built from the work history available for this profile.
Senior Digital Media Analyst
-Increased HR Applications Completed by 340%-Boosted flight sales in Denver against Southwest by 152%-Achieved revenue increase of 50% on Mobile App-Collaborated with 3rd-party vendors to source audiences and guide marketing performance-Utilized channels: Search, Display (DV360), Social (Facebook, Meta, Instagram, Tiktok, Reddit)
Jan 2023 - Jun 2023
Senior Election Ads Analyst
-Influenced voter behavior via YouTube ads by identifying strategic targeting-Analyzed advertiser and election data, recommended incremental spend & strategic opportunities -Provided reporting insights to election advertisers, such as the DNC, using BrandLift and FEC data-Directly reported campaign-relevant data and insights to leadership and election.
Mar 2022 - Nov 2022
Manager, Marketing
► Create B2B & B2C city-specific marketing programs that support parking facility promotion and incremental revenue► Lead the development of local marketing campaigns including: establish program objectives, integrate messaging, identify appropriate marketing channels, develope promotions programs with facility managers, and exploit competitive challenges.
Mar 2018 - Mar 2022
Paid Search (Ppc/Sem) Department Manager
- ► ACCOUNT MANAGEMENT
- Develop & manage full service paid search accounts:- Recommend marketing strategies based on clients' goals for Google & Bing Search, Youtube Video, Shopping, Display advertising, LinkedIn, Facebook, Twitter.
- Deliver & analyze detailed reporting each month or quarter: - Consolidate data into well-formatted multi-tab Excel document that highlights trends, opportunities, recommendations, screenshots and summaries- Implement.
- Ensure quality for all clients engaged in TopSpot's Paid Search marketing service:- Develop best practices & manage processes- Ensure frequent strategic changes made in every account- Forecast account and spend growth
- Train the PPC department:- Facilitate professional development for team of over 20 individuals - Plan & Execute bi-weekly training with all department employees- Establish monthly goals with each member of department.
Sep 2011 - Mar 2018
Website Design & Marketing Manager
Texstyles International
►Built an e-commerce site for a customized embroidery, silkscreen, and promotional products company based on clients' browsing behavior and internal sales reps' product look-up requirements. http://www.texstyles.com►Managed company's social media accounts, gained 500 Twitter followers.
May 2010 - Mar 2011
Marketing Department Designer
► Designed flyers and web media, including advertisements in the Houston Business Journal for upcoming technology events
Jan 2010 - May 2010
Community Schools Catalog Technician
► Created integrated marketing campaign that led to a 20% increase in continuing education course enrollment► Re-designed "Summershine" and "Expand" catalogs, with special attention to usability design theories and LERN's marketing concepts► Increased ad sales in "Summershine" catalog fom 48 pages to 64 pages by researching eligible programs and expanding.
Oct 2008 - Apr 2009
Communications Intern
► Developed marketing proposal to maintain museum visibility during renovation closure, and presented to curatorial board.
Aug 2008 - Dec 2008
Print Directory Advertisement Designer
► Designed over 1,000 yellow-page advertisements for university planners and directories► Coordinated design development with clients and sales team to ensure program success
May 2008 - Sep 2008
2 education records
Penny Davis Tarney education
Bachelor’S Degree, Art History & Visual Art; Religion; Creative Writing
Duke University
Master Of Business Administration (M.B.A.), Business Administration, Marketing
University Of Houston
FAQ
Frequently asked questions about Penny Davis Tarney
Quick answers generated from the profile data available on this page.
What company does Penny Davis Tarney work for?
Penny Davis Tarney works for EYStudios.
What is Penny Davis Tarney's role at EYStudios?
Penny Davis Tarney is listed as ex-Googler | Global Champion of Google Online Marketing, 2011 | 14 yrs Digital Marketing Exp | Search, Display, Social Paid Ads Implementation | Reporting & Analysis Specialist | Client Relationship Management at EYStudios.
What is Penny Davis Tarney's email address?
AeroLeads has found 1 work email signal at @spplus.com for Penny Davis Tarney at EYStudios.
Where is Penny Davis Tarney based?
Penny Davis Tarney is based in Houston, Texas, United States while working with EYStudios.
What companies has Penny Davis Tarney worked for?
Penny Davis Tarney has worked for Eystudios, United Airlines, Google, Sp+ (Sp Plus), and Topspot Internet Marketing.
How can I contact Penny Davis Tarney?
You can use AeroLeads to view verified contact signals for Penny Davis Tarney at EYStudios, including work email, phone, and LinkedIn data when available.
What schools did Penny Davis Tarney attend?
Penny Davis Tarney holds Bachelor’S Degree, Art History & Visual Art; Religion; Creative Writing from Duke University.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial