José Luis Guisa Cardona Email and Phone Number
José Luis Guisa Cardona work email
- Valid
José Luis Guisa Cardona personal email
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- Specialized in creating successful marketing and communications strategies, succeeded in reporting +1100% Communications ROI and creating advertising campaigns that lead to+23% net sales growth.- +23 years of experience as director of Marketing and Communication and having worked for several companies in different industries like retail, medical devices, consulting. - Highly experienced in managing and preventing crisis situations.- Human and mentoring leadership, having lead teams as big as 100 people.- Strong experience in startups and reporting-to-the-entrepreneur formats.- Have also been an entrepreneur acquiring the ability of empathize and share the vision of the board’s decisions.- Reputable in employing persuasive communication skills to positively influence consumer perceptions#Marketing #Communications #CorporateCommunication #marketingcommunication #Digital #Strategy #Analysis #PublicRelations #CorporateImage #SocialResponsibility #CrisisPrevention #CrisisManagement #MediaTraining #MarketResearch #Negotiation #Leadership #StrategicPlanning #TalentDeveloping #ProblemSolving #CriticalThinking #ConflictResolution #digital Marketing, #SEO #B2B #Advertising #BudgetingStrategy #Networking #ProductDevelopment #SocialMedia #Creativity #Strategic Planning #Analysis #TalentDeveloper #BusinessIntelligence #CorporateAffairs #MediaPlanning #BrandStrategy
Conceptpr
View- Website:
- conceptpr.mx
- Employees:
- 6
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Founder And Managing PartnerConceptprHuixquilucan De Degollado, Méx., Mx
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Founder & Managing PartnerConceptpr Sep 2013 - PresentCdmxPR and Communication Consultant. - Developed successful communication strategies (Traditional and Digital) for our clients accomplishing to strengthen their public image and reputation. Attaining Public Relations ROI of +600% AVE in all clients.- Created Corporate Social Responsibility projects for a number of clients.- Successfully managed crisis situations for several clients saving millions in reputation damages andexpenses.
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Marketing And Communications Corporate DirectorBiossmann Jun 2012 - Jul 2017México, D.F.• Reached Public Relations ROI of 1100% (11X1) AVE by formulating a successful corporate communication strategy, generating effective media relations and company’s strong media presence.• Established a Crisis Situations Management Strategy to successfully keeping company’s reputation safefrom union conflicts, impeachment, media statements and public opinion.• Guided group’s Social Responsibility plans managing a $10MM budget in donations and charitable events.• Iniciated company’s first ever market research system producing accurate market insights and industrytrends and information to stakeholders.• Increased +10% client satisfaction by making a Post-Sale service based in call center and social media.• Generated +$12MM e-commerce income by releasing digital marketing campaigns, loyalty program anddemand generation. -
Project DirectorPromotora Social México (Psm) Apr 2011 - May 2012Mexico City Area, Mexico• Succeeded to restructure organization’s philanthropic branch and turned it digital by implementing an online marketplace focused in: A) Evaluate, rank and assess Mexican NGO’s; B) Connect NGO’s with corporate donors. -
Marketing Director, Hr Director And Officemax Foundation DirectorOfficemax México Jan 2007 - Dec 2010Mexico City Area, Mexico• Succeeded in designing a new brand strategy achieving a record-breaking advertising campaign for Back to School season: net sales growth of 23% and +44% TOM vs closest competitor.• Established The OfficeMax Foundation generating donations of +$5MM by implementing innovative found raising strategies and accomplishing to strengthen company’s reputation and public image.• Developed B2B e-commerce and digital marketing campaigns resulting in a new $4MM income channel to the company.- Also served as HR Director in this period of time. -
Director Of Marketing And Public RelationsExtrategía Comunicación Y Medios Feb 2005 - Dec 2006• Implemented successful communication strategies for agency’s clients. Delivering PR ROI of +500%(5X1) AVE in all clients. Strategies included PR and crisis management plans: GICSA, Mabe, GE,Casa Cuervo, Grupo Gigante• Successfully designed an implemented Social Corporate Responsibility plans for agency’s clients.• Coached media training seminars for top executives of all agency’s clients.• Out-sourced marketing services like brand strategy, media buying, market research and marketing plan. -
General DirectorThe Get It Catalogue Jan 2003 - Oct 2004Mexico City Area, Mexico• Achieved to deliver 6 editions with 10,000 catalogues and $1.6MM income per edition.
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DirectorUn Kilo De Ayuda A.C. Jan 1995 - Jan 2003Mexico City Area, Mexico• Built brand positioning causing to be Mexico’s 2nd most important philanthropic brand with 80% brandawareness, high-level media relations and company’s heavy media presence.• Launched Mexico’s first family of philanthropic products, a 28 consumer goods line branded Un Kilo de Ayuda and sold nationwide in all retail stores.• Lead organization’s relations with government, donors, NGOs, and other stakeholders.
José Luis Guisa Cardona Skills
José Luis Guisa Cardona Education Details
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Business Administration And Management, General -
Marketing
Frequently Asked Questions about José Luis Guisa Cardona
What company does José Luis Guisa Cardona work for?
José Luis Guisa Cardona works for Conceptpr
What is José Luis Guisa Cardona's role at the current company?
José Luis Guisa Cardona's current role is Founder and Managing Partner.
What is José Luis Guisa Cardona's email address?
José Luis Guisa Cardona's email address is pe****@****oud.com
What schools did José Luis Guisa Cardona attend?
José Luis Guisa Cardona attended Universidad Anáhuac, Instituto Tecnológico Autónomo De México.
What skills is José Luis Guisa Cardona known for?
José Luis Guisa Cardona has skills like Business Strategy, Marketing Strategy, Strategic Planning, Team Leadership, Negotiation, Marketing, Strategic Thinking, Team Building, Market Research, New Business Development, Business Planning, Coaching.
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