Pa (Per-Anders) Hedin Email and Phone Number
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Leveraging well over a decade of leadership experience and expertise in innovation, product design, business development, branding, sales and organisational development I apply my passion for technology and people to create scalable, profitable and customer centric solutions for the digital markets of tomorrow.As a person, I am dedicated and visionary, driven by my curiosity for change and to constantly learn more. My greatest strength lie in being able to quickly process disparate bits of new information, combining them with my entrepreneurial mindset and a strong commitment to the company’s overall best and converting them into realistic strategies and goals. As much as I love to be visionary and take initiative, I always make sure to deliver positive, tangible and measurable results. Combining this with successful assignments in Asia, Europe and US in different business areas, I can also say that I can apply my skills into a digital age, no matter the culture or location. As a Leader I practice an innovation valued leadership, where people are coached and encouraged to create and follow through on fresh value-creating ideas based on a clear and well communicated vision and strategy. In my experience, this does not only creates high-performing teams with strong stakeholder relationships, but it also widens the capitalization possibilities and increases the company valuation on all levels.In my profession, my mind is always on the lookout for creative and well communicated solutions within product / service development that can generate profitable results but I also enjoy recreational adventures in all shapes and forms especially together with my colleagues, friends and family.
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Chief Executive OfficerSensodetect Ab (Publ) Oct 2021 - Present -
Vice President Of SalesSensodetect Ab (Publ) Sep 2020 - Oct 2021In my role as CEO, I have launched a new technical platform, expanded the business solutions to 3 areas and launched the service globally, all while keeping the costs to a record low. Incorporating my role as VP Sales I have secured millions in funding as well as brokered the largest deal in the history of SensoDetect worth over 100M SEK. Al in all, bringing profit to a revolutionizing medical solution so that it can become of use for all of humanity.SensoDetect AB is a Med Tech AI company listed on the Spotlight stock market. The company was founded in Lund in 2005, based on more than 30 years of research in clinical psychoacoustics at the Department of Neuroscience at Lund University. Today the company offers several services in the product areas of diagnostics, medication and health. The products are used in both private and public care as a complement to other observations in mental health. SensoDetect's unique and globally patented technology reduces the financial impact on healthcare and society and gives patients and their relatives a faster and safer result. -
Executive ConsultantCinnovia Inc Jul 2010 - PresentLomma, Skane County, SeAs an entrepreneur I founded Cinnovia AB in order to co-create digital experiences and business solutions for emerging technologies with a specific target of southeast Asia. Since then, my geographical area have expanded to global, and my expertise have evolved to also include sales and business development. Today I offer executive management services. These include, among others, to envision and create scalable, profitable and customer centric solutions for the digital markets of tomorrow. In Cinnovia I have made several multi-million dollar deals/contracts in Asia and Europe for companies such as IKEA and Media Tek. -
Sr Director Sales - Head Of MedtechSigma Connectivity Oct 2015 - Apr 2020Lund, SeUsing my passion for innovation, technology and people in combination with my learnings from previous leadership positions within Innovation, Product Design, Business development, Branding, Marketing & Sales in Europe and Asia, I used my multifaceted skill-set to enable companies to realise their true potential in the area of MedTech.Sigma Connectivity, a part of the Sigma group, have diverse capabilities in design, technology and strategy that enables them to create products and services that delivers quality in all aspects. Their consultants deliver everything from hardware development to production technology and front-end development to back-end integration. Having all resources, accompanied with one of Europe’s most advanced design, test, and verification labs, under one roof they can ensure that the service or product launches with impact. On time and with a verified quality.Sigma has the technical know how, the business acumen, the fair pricing, the end to end delivery experience with medical grade quality and the complete test labs to pull it off, most importantly they have the positive spirit required to go the full distance. I was proud to say that I was a part of Sigma Connectivity, delivering the much needed Medical Technology of tomorrow! -
Studio Director - Digital Branding StrategistZiggy Creative Colony Oct 2014 - Oct 2015Stockholm, SeAccording to Wikipedia digital strategy is the process of specifying an organizations vision, goals, opportunities and related activities in order to maximize the business benefits of digital initiatives to the organization. However it is much more; it is an ongoing mega-shift which is utterly transforming the very nature of our societies and businesses, and of which AI, mobility, social media, the cloud and big data are mere manifestations. With this knowledge I used a digital mindset to facilitate and deliver new innovative digital strategy solutions that where scalable and profitable for the markets of tomorrow.Ziggy Creative Colony was a vibrant and dynamic community that fostered creativity and collaboration across various artistic disciplines. Within this inspiring environment, artists, designers, musicians, writers, and creators of all kinds came together to explore, experiment, and push the boundaries of their respective crafts. -
Sr. Manager - Head Of Innovation & Digital Products DevelopmentEniro Sep 2012 - Mar 2014Solna, Sweden, SeHeading up organisations in Norway, Poland, Denmark and Sweden at ENIRO Initiatives AB (INC) I created and implemented a longterm business and UX strategy with the intent to start a revolution in the yellow search industry in northern Europe. The first results where seen by the board of directors in december 2012 and spread to the shareholders, creating new found belief in the company. Together with the plans for company savings and sales teams it resulted in a substantial rise in the share value (+300% in one year) and a continued EBITDA of almost 1billion SEK. -
Co-Founder - Chief Operating OfficerMagic8Studio Jan 2011 - Aug 2012@ Magic 8 Studio we crafted User Experience platforms for our clients to become leading brands. We also authored new eXperience scenarios visualized & prototyped immersive products, content and services. In sum we where a creative ensemble orchestrating & directing breakthrough innovations.The company was sold to Spark Creativity in 2012.
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Creative Director - Head Of Creative Interface Design 1Sony Ericsson Oct 2009 - Sep 2010Minato-Ku, Tokyo,, JpPreviously with SonyEricsson (Sony U(x)nited), as Creative Director and Head of Creative Interface Design, I lead global multi-disciplinary creative teams of between 10 to 45 to advance UX disciplines jointly alongside engineering, product planning and marketing. Together we co-created successful products within Cybershot, Walkman, Xperia and Greenheart lines constantly evolving and learning from ups and downs in a fast paced market. My final responsibility and delivery included the smallest android powered phone Xperia X10 mini (pro). It received the Red Dot products design award and was a great sales success. -
Manager - Interaction Design Applications & ServicesSony Ericsson Nov 2007 - Oct 2009Minato-Ku, Tokyo,, JpAs the manager for a very talented team of 20+ interaction designers it was my pleasure coach, help to produce and deliver all the design specifications for all Sony Ericsson phones it's related services and many accessories. A true co-creative Innovation heaven! -
Interaction DesignerSony Ericsson Nov 2004 - Nov 2007Minato-Ku, Tokyo,, JpAs an the interaction designer for all Call related features and Local connectivity (bluetooth, IR, Wifi, NFC) I was responsible for a lot of features on all our phone models and accessories. Producing specs based on user tests, market data, behavioral science and design principles the phone sales for SonyEricsson reached new records and received multiple awards. -
Interaction DesignerNasdaq Omx Sep 2002 - Jun 2004New York, Ny, UsWhile at Nasdaq OMX, I successfully co authored the first ever complete cross border system for central securities depositories, EXIGO CSD. Now this and similar technology powers more than 70 marketplaces in 50 countries, and 1 in 10 of the world's securities transactions. NASDAQ OMX is now home to more than 3,300 listed companies with a market value of over $8 trillion.
Pa (Per-Anders) Hedin Skills
Pa (Per-Anders) Hedin Education Details
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Lund UniversityPsychology & Informatics -
SonyProject Management -
StyrelseakademinBoardmember
Frequently Asked Questions about Pa (Per-Anders) Hedin
What company does Pa (Per-Anders) Hedin work for?
Pa (Per-Anders) Hedin works for Sensodetect Ab (Publ)
What is Pa (Per-Anders) Hedin's role at the current company?
Pa (Per-Anders) Hedin's current role is CEO SensoDetect. Delivering the future to mental-health care..
What is Pa (Per-Anders) Hedin's email address?
Pa (Per-Anders) Hedin's email address is pe****@****ail.com
What is Pa (Per-Anders) Hedin's direct phone number?
Pa (Per-Anders) Hedin's direct phone number is +46 20 55 *****
What schools did Pa (Per-Anders) Hedin attend?
Pa (Per-Anders) Hedin attended Lund University, Sony, Styrelseakademin.
What skills is Pa (Per-Anders) Hedin known for?
Pa (Per-Anders) Hedin has skills like User Experience, User Interface Design, User Centered Design, Strategy, Mobile Devices, Entrepreneurship, User Interface, Interaction Design, Usability, Management, Product Development, User Experience Design.
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