- Primary POC on all Ferrari related activation in relation to the day to day running of the partnership, managing all Shell internal requests, equating to multiple internal brands and numerous local markets. - Development of full integrated marketing plan that serviced Shell’s business’s requirements while successfully utilizing the assets available within the contract at a global scale. - Motorsport lead on all global campaign brainstorms that require Ferrari participation, developing project creatives, project timelines and KPI tracking. - Focal lead for relationship with Ferrari, providing feedback to Shell stakeholders on current status across the partnership. - Responsible for all onsite delivery at trackside, including sponsor filming days, PR events, content creation and hospitality programmes. - Assisting Partnership Director on renewal strategy for the contract, based on business utilization of assets.

Seconded to Shell to manage F1 Partnership with Scuderia Ferrari.

- Advising and Managing daily marketing and sponsorship activations with Monster - Planning, onsite delivery and main focal point for all SGP races for Sponsors- Project manager of 2015 Cardiff SGP Fanzone with dedicated Monster Energy activation with an attendance of 20,000 Fans. - Creation and management of track branding plans across Global Race Series - Working with multiple suppliers and agencies in different countries for a successful implementation of a global FIM race series

- Day to Day relationship management with key decision makers within the sporting world- Nurturing existing relations by developing key contacts and interactions- Daily interaction with our eCRM software to continue to track and develop relationships- New Business creation by targeting key markets and reaching out to top decision makers- Daily intake of sport marketing changes while learning and extrapolating trends

- Organized and delivered Partner Activation Event with attendance of 30,000 over a 5 day span- Created Key Experiential Activation which was key in reaching our clients goal- Managed multiple key account projects on various platforms, including: Strategic consultancy of newPartnership, signing of players to become ambassadors of the brand, All Star 2014 Social Media Campaign- Actively participated in the organization of NBA Global Games with the 2014 NBA Champions in Berlin and Istanbul.- Advised clients on the process of obtaining NBA IP for external campaigns