Chris Perez
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Chris Perez Email & Phone Number

Data-driven performance Marketing Executive | USAA | Root at Perez Consulting Group
Location: San Antonio, Texas, United States 12 work roles 1 school
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Current company
Role
Data-driven performance Marketing Executive | USAA | Root
Location
San Antonio, Texas, United States
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Chris Perez is listed as Data-driven performance Marketing Executive | USAA | Root at Perez Consulting Group, a company with 1 employees, based in San Antonio, Texas, United States. AeroLeads shows a matched LinkedIn profile for Chris Perez.

Chris Perez previously worked as Principal Owner at Perez Consulting and Head of Marketing | Digital Acquisition at Root Inc.. Chris Perez holds Bachelor Of Business Administration (B.B.A.), International Business from The University Of Texas At San Antonio.

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Perez Consulting Group

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Profile bio

About Chris Perez

Data driven performance leader, with 19 years cross functional expertise identifying and optimizing gaps in marketing strategies, measurement methodologies, and industry disruptors; deploying resources and capital to high impact areas to drive business results. Experienced at driving profitable growth during dynamic market conditions. Expert knowledge implementing predictive modeling capabilities in traditional marketing channels and keen understanding of steering cross functional teams towards a common goal. Proficiencies- Deploying predictive modeling go-to-market campaigns- Multi-Touch Attribution - Marketing Mix Modeling- Member Experience Management - Multi- Channel Digital Marketing, Sales & Operations- Business Transformation; Change Agent - Business Strategy & Development - Project & Process ManagementHands-On Experience- SEM (Google, Bing) - ESP (Braze)- Facebook- Mode- Google Analytics- Tableau- Salesforce

Current workplace

Chris Perez's current company

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Perez Consulting Group
Perez Consulting Group
Data-driven performance Marketing Executive | USAA | Root
Tibás, San José,San José,Costa Rica
Employees
1
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12 roles

Chris Perez work experience

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Principal Owner

Current
Perez Consulting

Serve as industry expert guiding companies through building strategic product roadmaps, assessing market trends and insights, and providing practical, performance-based consumer journey orchestration techniques.- Partnered with technology company to develop 3-year product roadmap to launch a $60M marketing orchestration hub, resulting in customer personas.

Oct 2023 - Present

Head Of Marketing | Digital Acquisition

Columbus, Ohio, US

Led team of 15 digital marketing and data analysts focused on transitioning from post-IPO hyper-growth to profitable growth through strict LTV/CAC marketing strategies with a budget of $40MM. I spearheaded innovative marketing strategies that transformed our customer acquisition approach. By leveraging AI-driven models across 15 strategic markets, I.

May 2022 - Oct 2023

Marketing Director | P&C Performance & Channel Optimization

San Antonio, Texas, US

Directed a team of 10 accountable for the P&C insurance portfolio (Auto, Home, Renters, Agency) marketing investment & optimization while managing complex tradeoffs, competing business priorities and economic headwinds.- Responsible for synthesizing analytical findings and their business impacts with strategic storytelling and actionable insight for.

Jul 2021 - May 2022

Director Business Strategy Analytics

San Antonio, Texas, US

Led a 7 person team responsible for the strategy and execution of marketing measurement + Implemented Multi-Touch Attribution model + Managed and allocate $750M Marketing Investment for lines of business (Bank, P&C, Life, Enterprise)

Feb 2019 - Jul 2021

Director Of Enterprise Client Management

San Antonio, Texas, US

Manage sales performance for Enterprise member growth and was responsible for the allocation of marketing dollars for the 4 lines of business while managing trade offs and leading all forecasting and planning efforts.

Aug 2017 - Feb 2019

Lead Client Manager - P&C

San Antonio, Texas, US

Led Property & Casualty operational planning + Managed Forecasting & Budget( $50M) + Sales Funnel Optimization

Jan 2015 - Aug 2017

Sr. Client Manager

San Antonio, Texas, US

Develop go-to market strategy for military affiliate program + Managed forecasting & budget + Managed marketing performance

Jul 2013 - Dec 2014

Affinity Campaign Planner

San Antonio, Texas, US

Manage campaign performance + Implement go-to Market plans + execute creative campaings

Jun 2011 - Jul 2013

Search Engine Optimization Manager

San Antonio, Texas, US

Search Engine Optimization + Web Page Optimization + Lead Generation

Jul 2010 - Jun 2011

Production Manager

San Antonio, Texas, US

Creative Design + Quality Control + Print Production

Oct 2007 - Jul 2010
1 education record

Chris Perez education

  • The University Of Texas At San Antonio
    The University Of Texas At San Antonio
    International Business
FAQ

Frequently asked questions about Chris Perez

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What company does Chris Perez work for?

Chris Perez works for Perez Consulting Group.

What is Chris Perez's role at Perez Consulting Group?

Chris Perez is listed as Data-driven performance Marketing Executive | USAA | Root at Perez Consulting Group.

Where is Chris Perez based?

Chris Perez is based in San Antonio, Texas, United States while working with Perez Consulting Group.

What companies has Chris Perez worked for?

Chris Perez has worked for Perez Consulting Group, Perez Consulting, Root Inc., Usaa, and Boss Creative.

How can I contact Chris Perez?

You can use AeroLeads to view verified contact signals for Chris Perez at Perez Consulting Group, including work email, phone, and LinkedIn data when available.

What schools did Chris Perez attend?

Chris Perez holds Bachelor Of Business Administration (B.B.A.), International Business from The University Of Texas At San Antonio.

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