Head of global marketing for Google Doodles — the spontaneous and delightful changes made to the Google homepage logo to celebrate holidays, people, places, and things that have shaped culture locally and globally. google.com/doodles

Brand & Reputation Marketing Lead• Led Google Trends campaign around the 2015 ES national elections• Led Google Maps, Cardboard, & social activation to connect with local users at La Tomatina festival• Led marketing for GEN10S, an initiative aimed at teaching coding to 5K students across ES.• Led strategy for web safety campaign empowering ES citizens to stay safe online. Collaborated with Spanish consumer group OCU• Consumer social media lead. Developed social identity, strategy, and managed paid social pilots for all channels.Consumer Products Marketing Lead• Led Google Play marketing for regional & local campaign launches, focusing on form of payment penetration in ES• Managed four simultaneous mixed media campaigns promoting the Android apps of the four largest news publishers in ES.

• Performance Ads case study lead. Collaborated with large digital advertising clients to produce case studies across Google AdWords, Google Analytics, & Google Shopping• Led development of Google AdWords location narrative and overall Google Performance Ads narrative

• Led strategic projects to support GoMo (Go Mobile) marketing campaign, an initiative to grow and improve the mobile ecosystem. Built website for GoMo Ireland launch. Led localization for GoMo Ireland and South Africa launches• Developed GoMo strategy to reach Hispanic business owners• Led creation of GoMo case study video and Mobile Badge feature launch video

• Collaborated with the CCSRE Director of Service Learning to expand the center’s public service initiative• Researched and lead public service initiatives in the field of ethnic studies• Led marketing for undergraduate public service projects and opportunities

• Lead research assistant for bilateral business conference between Mexican entrepreneurs and Dallas industry leaders interested in transnational expansion• Created communications database to facilitate correspondence between 300+ Mexican Chambers and the Consulate’s economic affairs department• Organized, promoted, and managed cultural events including the annual Mexican IndependenceCelebration with 1,500+ attendees

• Conducted independent honors thesis research on Mexican cultural gender constructs and their effects on the identity and academic performance of second and third generation Mexican American female youth• Instructed, mentored, and designed curriculum for 40+ Girls Inc. youth as part of program evaluation