Pernille Fruensgaard Øe
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Pernille Fruensgaard Øe Email & Phone Number

Chief Executive Officer, Denmark at Mindshare
Location: Copenhagen, Capital Region Of Denmark, Denmark 23 work roles 3 schools
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Role
Chief Executive Officer, Denmark
Location
Copenhagen, Capital Region Of Denmark, Denmark
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Who is Pernille Fruensgaard Øe? Overview

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Pernille Fruensgaard Øe is listed as Chief Executive Officer, Denmark at Mindshare, a company with 7993 employees, based in Copenhagen, Capital Region Of Denmark, Denmark. AeroLeads shows a matched LinkedIn profile for Pernille Fruensgaard Øe.

Pernille Fruensgaard Øe previously worked as Chief Executive Officer at Mindshare Danmark and Holdleder at Kjøbenhavns Boldklub. Pernille Fruensgaard Øe holds Master Of Arts - Ma, Communication And Media Studies from Aarhus University.

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Mindshare

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Profile bio

About Pernille Fruensgaard Øe

Thank you for visiting my LinkedIn profile.I am a passionate and curious brand and marketing professional since 2004. My personal vision is: Connecting brands and people by creativity and innovation fuelled by human insights.I believe in; EMPOWERING LEADERSHIP: A strong belief in positive and empowering leadership, building strong independent team with a clear direction and motivation to make a difference. VALUE OF MEDIA: Always curious about digital and new media which in my opinion is a great tool to build better communication, but should never be the focus itself. STRATEGIC PLANNING: Building tools and guidelines for driving marketing excellence so the reach and impact of the knowledge and experience we derive from our efforts can be translated into valuable learnings going forwardCREATIVITY: Always willing to take the often long and difficult road towards a strong creative solution tapping into a real human insight. COMMERCIAL FOCUS WITH ACADEMIC DEPTH: Applying my strong academic background to commercial challenges – making the complex simple and ensuring focused strategies. DEEP INSIGHTS: An analytic broad understanding with the ability to find the right insights instead of drowning in data. Privately; I live on Frederiksberg C with my husband, Jacob and my two kids Sofia (2012) and Elliot (2015). I do yoga, run, read and spend time keeping my brain up to date with latest trends in advertising, tech and media. I am a bit of a nerd with technology and LEGO.

Listed skills include Strategy, Customer Insight, Integrated Marketing, New Media, and 35 others.

Current workplace

Pernille Fruensgaard Øe's current company

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Mindshare
Mindshare
Chief Executive Officer, Denmark
Capital Region of Denmark, Denmark
Employees
7993
AeroLeads page
23 roles · 27 years

Pernille Fruensgaard Øe work experience

A career timeline built from the work history available for this profile.

Chief Executive Officer, Denmark

Capital Region Of Denmark, Denmark

Chief Executive Officer

Current

Copenhagen, Capital Region, DK

Aug 2023 - Present

Jury Member

Current

Copenhagen, Capital Region Of Denmark, DK

Nov 2019 - Present

Head Of Industry - Global Brands

Menlo Park, CA, US

Jul 2022 - Aug 2023

Head Of Industry

Menlo Park, CA, US

Mar 2019 - Nov 2022

First Vice President, Head Of Brand And Marketing Strategy

Copenhagen, Capital Region Of Denmark, DK

May 2018 - Mar 2019

First Vice President, Head Of Integrated Marketing And Brand Activation

Copenhagen, Capital Region Of Denmark, DK

Apr 2017 - May 2018

Head Of Integrated Marketing And Brand Activation, Group Marketing And Communications

Copenhagen, Capital Region Of Denmark, DK

Apr 2016 - Apr 2017

Head Of Strategic Marketing Partnering, Group Marketing & Communication

Copenhagen, Capital Region Of Denmark, DK

Leading a strategic marketing unit of 9 people with the purpose of revitalizing the brand platform of Danske Bank, strengthening the image and reputation and drive marketing excellence across countries and units. My department is responsible for all marketing activities with strategic importance, business impact or above the line marketing - across brands.

Jan 2014 - Apr 2016

Director Of Strategic Planning

New York, US

Head of Strategic Planning at Hjaltelin Stahl delivering strategic guidance across creative solutions.Key achievements:Rebuilding the brand platform of TrygDeveloping new cross-media initiatives for SydbankWinning the pitch for developing the new brand platform for Arlas Karoline's Køkken brand

Mar 2012 - Jan 2014

Kontaktdirektør

København K, Hovedstaden, DK

Worked as Client Service Director responsible for the facilitation of creative solution, strategy development, project management and client contact.Key Achievements:Working with Superbest on a omnichannel strategy for focusing on new products and servicesWorking with brand platform, customer insights, strategy and creative solutions for Nordisk Film.

Jun 2011 - Mar 2012

Author Of "Kommunikations- Og Kampagneplanlægning 4"

Gyldendal Academica

Wrote in 2009 the fourth edition of "Tilrettelæggelse af Information // Kommunikations- og kampagneplanlægning" in close collaboration with Preben Sepstrup. Buy the book here: http://www.g.dk/bog/tilrettelaeggelse-af-information-preben-sepstrup_9788776757601

Jan 2009 - Jan 2012

Strategic And Creative Director

London, England, GB

Strategic and creative responsible at Carat working across clients to ensure contemporary solutions and planning based on strategy and consumer insights. Responsible for 14 employees working with strategic planning, insights and marketing research. Developing planning products, frameworks and tools for better implementation of strategy into media and.

Jan 2009 - Jun 2011

Communications Planning Director

London, England, GB

Communications planning on key clients, delivering insights, strategy and creativity. Developing a process for integrated communications planning with an international task force, education people locally, running train the trainer programs, responsible for strategy on key new bizz tasks in Denmark, the nordics and international.

Jun 2007 - Jan 2009

External Associated Professor

Aarhus, DK

External Associated Professor on the master degree at the Faculty of Arts - Media Studies(Ekstern Lektor på kandidatuddannelsen på Medievidenskab)

May 2008 - May 2011

Media Innovation Manager

London, England, GB

Working with media planning and communications planning with a focus on developing the way media was planned. Integration between media channels, enhancing the focus on benefits with digital and social media and developing a contemporary process for media planning including consumer insights and creativity into the field.

Jun 2005 - 2007

Communications Assistant

Copenhagen, DK

Working for half a year with a project on developing the internal communications channels of the company. Updating website, creating sales material, making a strategy for communication the company's profile internal as well as externally in close collaboration with the head of communications.

Dec 2004 - Jun 2005

Planning Internship

Coconut Grove, FL, US

Internship working with creative and media solutions across media in DDB's Miami agency working with the hispanic target group. Worked primarily on research and media insights with focus on competitive analysis.

Dec 2002 - May 2003

Førsalgskonsulent

Houston, Texas, US

Setting up demo equipment, hosting events, talking to consumers about product usage and benefits.

1999 - 2003 ~4 yrs
Team & coworkers

Colleagues at Mindshare

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3 education records

Pernille Fruensgaard Øe education

Master Of Arts - Ma, Communication And Media Studies

Aarhus University

Bachelor Of Arts - Ba, Communication And Media Studies

Aarhus University

Studentereksamen, Matematisk Student

Dronninglund Gymnasium
FAQ

Frequently asked questions about Pernille Fruensgaard Øe

Quick answers generated from the profile data available on this page.

What company does Pernille Fruensgaard Øe work for?

Pernille Fruensgaard Øe works for Mindshare.

What is Pernille Fruensgaard Øe's role at Mindshare?

Pernille Fruensgaard Øe is listed as Chief Executive Officer, Denmark at Mindshare.

Where is Pernille Fruensgaard Øe based?

Pernille Fruensgaard Øe is based in Copenhagen, Capital Region Of Denmark, Denmark while working with Mindshare.

What companies has Pernille Fruensgaard Øe worked for?

Pernille Fruensgaard Øe has worked for Mindshare, Mindshare Danmark, Kjøbenhavns Boldklub, Signifly - Digital Innovation Agency, and Vl - Dansk Selskab For Virksomhedsledelse.

Who are Pernille Fruensgaard Øe's colleagues at Mindshare?

Pernille Fruensgaard Øe's colleagues at Mindshare include Kristen Golden, Makena Defaccio, Mark Angelo Romero, Dana Abdallah, and Jyoti Ritesh.

How can I contact Pernille Fruensgaard Øe?

You can use AeroLeads to view verified contact signals for Pernille Fruensgaard Øe at Mindshare, including work email, phone, and LinkedIn data when available.

What schools did Pernille Fruensgaard Øe attend?

Pernille Fruensgaard Øe holds Master Of Arts - Ma, Communication And Media Studies from Aarhus University.

What skills is Pernille Fruensgaard Øe known for?

Pernille Fruensgaard Øe is listed with skills including Strategy, Customer Insight, Integrated Marketing, New Media, Media Planning, Creative Strategy, Digital Marketing, and Digital Strategy.

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