PERNILLE SKRIVER, for more info : www.pernilleskriver.comI Provide Brand Concept, Design & Sustainability solutions. I am driven by a passion for trends, lifestyle products and fashion, as well as a sustainable business practice. I have extensive experience in brand and concept developments, from overall concept, design, product development, communication and visual marketing, from years working in leading positions with international fashion companies.My compass in life and work, is based on a balanced use of my creative skills and an entrepreneurial business-oriented mind-set.I work intensively with sustainability within the fashion industry, based on business analyses, mapping of current situations regarding material use, product development and supplier initiatives, I plan future sustainable improvements with regards to the DNA and business model of the brand.Experienced in:- Brand and concept development through brand and market analyses.- Strategic planning of sustainability strategy, including mapping of current situation, from supplier, material and product analyses, to best practice and communication strategy, according to brand identity - Strategic planning and process improvement within product development.- Strengthening visual identities and marketing, - Growing international wholesale markets, through product planning.- Conceptualizing and upgrading collections for retail and e-commerce as well as on-line product communication to secure low returns.- Recognizing early trends, utilizing and implementing them into business.