Pernille Westermann Email & Phone Number

Smørum, Capital Region, Denmark

Smørum, Capital Region, Denmark

Humlebæk

Areas of responsibility:* Coloplast way of selling and coaching skills training to Strategic Business Units. Facilitation of training to Sales Managers and local sales trainers and on-going support.* Product sales training enabling front line sales to execute and move sales forward. Development of training packages for local adaptation and trainers to train salespeople in new products (train the trainer). Development of tools and supporting material for all product launches on how to convincingly communicate USPs and key messages according to customer needs, how to demonstrate products, present relevant insights and how to use evidence and marketing material. Method: Training packages are introduced at webinars, face2face at national sales meetings, regional sales meetings or according to other local needs as requested.* Sales excellence project management and stakeholder management both in- and outside the organization* Development and implementation of global onboarding program to ensure fast time to result for Territory Managers. Development of sessions covering company vision and values, market overview, business acumen, competition, clinical knowledge, product knowledge and selling skills. Facilitation of train the trainer sessions. Ensuring local trainer success by providing trainer manuals, session overviews, speaker notes and participant knowledge tests to all sessions. Supporting a suggested flow for successful onboarding and ongoing sparring for local adaptation. Learning method: Online courses, webinars, eLearning and face2face training.Key Results:* Ensured continuously implementation of Coloplast Way of Selling* Facilitation of sales training event to new Sales Managers* Development and introduction of sales training packages to 4 new products* Sales tools and roleplay development* Global onboarding program re-visited, updated, new session development and re-introduction of program* Participation in global product and training meetings

Humlebæk, Region Hovedstaden, Danmark

Copenhagen Area, Denmark

Areas of responsibility:Sales training and coaching domain expertise: Develop training material, conduct sales training courses and continuously refine Widex Way of selling best practice to ensure successful global product launches and commercial messages. Introducing a common sales methodology and supporting front line staff with tools, frameworks and methods to be successful in having a winning sales dialogue with customers. Sales Management sparring, sales force skills assessment and development. Deliver reinforcement training, re-certification training and coaching via on the job training and co-visitsSales enablement: Making sure that Global sales force have the best possibilities to increase sales and become best in class. Via training and tools.Learning and training domain: Develop and deliver training modules which supports the pre- and post launch phases of all product launches and the global wholesale strategy in general. Develop and deliver onboarding programs introducing new comers and clients worldwide to Widex within all areas of the business. Support the Widex global trainer network in collaboration with the Widex global trainers and subject matter experts. Work with a variety of learning technologies.Project Management: Manage learning activities across Sales & Marketing and keep overview of training offerings. Overall project management of learning and training activities.Key results 2016/17* Widex Way of Selling concept approval on strategic level* Widex Way of Selling train the trainer concept development, material development, project management and facilitation of training* Sales training courses to 5 sales companies (satisfaction rate 6,7/7)* Bi-weekly follow-up meetings/sparring with management* Sales training supporting product launches (webinar and face2face)* Sales meetings workshop facilitation* Sales tools and roleplay development* Refresher courses development and facilitation* Customer journey workshop design

Global Sales & Marketing

Essential duties and responsibilities:*Sales training*Work out documented and communicated project plans*Develop and review campaign briefs, campaign concepts, campaign marketing plans and element specs*Prioritize and align the marketing elements and work efforts involved in the project work*Overview and optimize implemented marketing campaigns in order to secure relevant changes and share best practices*Drive lead generating marketing activities*Develop and implement persuasive case analysis in product campaigns

Copenhagen Area, Denmark

Areas of Responsibilities:*Timely and creative execution of SPIN Selling training, sales coaching and training reinforcement*Ensure continued skills development and sales performance of sales staff*Sales Manager sparring, Market and Sales Team analysis*Definition and implementation of sales processes, activities and Key Performance Indicators*Best Practice definition*Sales tools developmentKey Results:*SPIN Selling training to HQ, Nordic countries, United Kingdom, USA, Canada and South Africa*Reinforcement, coaching and manager sparring in United Kingdom and Nordic countries

Copenhagen Area, Denmark

Areas of Responsibilities:*Events - Marathon in New York, Argentina and London *Global sponsorships and ambassadors*Product campaign photo shoots and video production*Responsible for casting projects (models)*Planning of ads in various medias