Per Friis Email and Phone Number

With over six years at the helm of Birkenstock Nordic, my leadership was instrumental in driving strategic growth and operational excellence. At the core of our success were robust sales strategies, precise seasonal forecasting, and astute P&L management, all underpinned by my deep understanding of the Scandinavian retail landscape, from specialist stores to online platforms.The foundation of my approach lies in building and nurturing high-performing teams, fostering a culture of collaboration that has been essential for sustaining our market-leading position. My expertise spans not only operations and new business development, but also in creating partnerships that have been pivotal to our achievements. This journey has honed my competencies in sparring and consulting, always with a focus on sustainable business practices.