Perry Silver Email & Phone Number

At 16, Perry's grandfather's brother, a noted Radiologist, willed him the X-Ray Center he owned at a major Philadelphia hospital, IF he became a radiologist. However, when a disc jockey did not show up for a live broadcast, that his parent's candy company in Wildwood, NJ was sponsoring. Perry filled in, by announcing the records that were played, & read some commercials on the air. The station's owner suggested that he train his voice and consider broadcasting, which he did. After obtaining a BA, with courses in speech, & an internship in TV, he traveled to Ohio, where a taped recording, opened his nighttime radio show, with: "Hi, this is Dick Clark, inviting you to stay tuned for the Perry Silver Show". His nightly program, prompted large turnouts for his record hops, which led to his being invited to host one, at the Ohio State Fair. Back in Philly with a stint at TV 48, he learned that sales was more lucrative. That led to a sales position at WIBG, where he advanced to General Sales Manager & eventually, Assistant General Manager. When the owner of a Manhattan Advertising Agency offered him an opportunity to own a radio station, he applied for, & then rebuilt a burned out station. He bought all of the equipment; hired all the station personnel, & managed it. The Patchogue, Long Island radio station promised companionship with a different kind of on air personality. The call letters WYFA, stood for, "Where Your Friends Are". Using bartered newspaper space, which announced the station & its easy listening format, he gave away thousands of dollars in prizes like trips to Mexico, Bermuda, the Caribbean, mink coats, & one lucky listener became a Millionaire For A Weekend. After selling the station, he acquired an advertising agency in Manhattan, handling the marketing for 700 restaurants, 18 cruise lines, hotels, resorts, & spas. In 1997, The NY Times ran one of the only favorable stories ever done about Barter, on Perry, & his agency.