Co-Founder And Executive Director
CurrentMajor Duties:- Strategic Leadership: Spearheading the vision, strategy, and execution of Yivera Co’s business model, driving growth and market presence in digital distribution and licensing.- Product Development: Overseeing platform development, ensuring it meets the needs of independent artists, labels, and aggregators for digital distribution, licensing, and publishing.- Partnership Building: Establishing relationships with major music platforms to expand distribution channels for… Show more Major Duties:- Strategic Leadership: Spearheading the vision, strategy, and execution of Yivera Co’s business model, driving growth and market presence in digital distribution and licensing.- Product Development: Overseeing platform development, ensuring it meets the needs of independent artists, labels, and aggregators for digital distribution, licensing, and publishing.- Partnership Building: Establishing relationships with major music platforms to expand distribution channels for clients.- Team Management: Leading a cross-functional team to foster innovation and improve Yivera’s offerings.- Market Expansion: Driving efforts to enter new markets and scale operations globally.- Artist Relations: Supporting artists in navigating digital monetization, music rights, and global distribution. - Financial Oversight: Managing financial performance and budgeting to ensure growth.- Brand Development: Leading marketing strategies to position Yivera Co as a trusted music distribution provider.Key Successes & Projects:Secured partnerships with Spotify, Apple Music, and YouTube to expand artist distribution.Helped renowned independent artists distribute their music globally and monetize through licensing deals.Expanded into Africa, and Southeast Asia, boosting international exposure for artists.Led the deployment of data analytics to help artists track performance and make informed decisions. Led promotional campaigns that increased brand visibility by 50% and boosted user engagement. Show less