QUALIFICATIONSin Sales & Marketing Management• Managed corporate- and division-level, sales and marketing strategy, policy, and product development: engineered products for business-to-business markets, and, business-to-consumer, retail markets; area/regional field sales management/ territory development • Designed & managed local & national advertising/branding campaigns• Built effective "technical-sell" businesses B both Aproducts@ and Aservices,@ and retail• Executed corporate positioning/identification makeovers: to recoup, expand markets, share• Sold directly to manufacturers (both OEMs and system integrators) with excellent success• Established solid, long-term customer relationships that increased business share• Instigated new product introductions (roll outs & beta tests) – industrial and consumer• Created efficient, productive, rep/distributor networks
Listed skills include Customer Experience, Gen, Marketing Management, Sales Strategy, and 70 others.