Perry Preston is an eCommerce Consultant highly specialized in e-commerce marketing techniques and technologies. By utilizing marketing software, data and analytics, social and mobile platforms, digital advertising networks collaboration, and Website design—he aligns the two to “define markets, attract, acquire, and retain customers.” Perry creates and manages an agile environment that rapidly responds not only to technological changes but evolving customer requirements and needs. Comprehensive e-commerce professional with 19 years of experience driving revenue growth in the fashion, apparel and retail industries, he is uniquely skilled at developing e-commerce strategies, empowering digital brands, building new online revenue channels and expanding digital distribution.