Persida Roata Email & Phone Number

Bucharest, Ro

Bucharest, Romania

As an Account Manager, I am in charge of the customer data tracking and analytics projects, reporting and automation solutions while monitoring them, connecting the dots and the teams involved. I work as the interface between customer and the technical team, understanding the client's needs and providing information to the developers. I evaluate the tracking needs - both web & app, prepare tracking specs and check implementation or supervise testing sessions carried out by the team.I asses the reporting needs and discuss briefs with the customer. Reporting can be one time or recurring, in which case automation is required. This is translated into dashboards or various visualizing tools where reports are built either by me or upon my request, by the team.Frequently reports are accompanied by report analysis, data insights and recommendations.The diverse automation needs of customers can be addressed with various custom solutions that imply data transfers, API communication, data processing and automated reporting. I receive and discuss the need, prepare a solution together with the development team and make sure the project is carried out as expected.My role is 30% communication, 20% team coordination, 50% technical skills.

Online marketing projects:- Paid advertising (Google& Facebook)- Blogging- On page SEO- Content Marketing- Copywriting- Email Marketing

Bucharest, Romania

In charge of all the platform's marketing and communication activities:- engagement marketing activities: social media, pay per click, email marketing, competitions for the network's users- content marketing and blog coordination, website, landing page and ad copywriting; on page SEO optimization- lead generation: pay per click, lead nurture emailing, landing page and funnel optimization

Bucharest, Romania

In charge of coordinating the Online Marketing team and the Online Marketing Projects. Coordinating the team’s activity (PPC, Email Marketing, Social Media, InboundMarketing, Design) Customer communication and Project Management Online strategies

Bucharest, Romania

• proposing concept, coordinating development and implementing of campaigns (causes, competitions, image or content campaigns)• managing partnerships or client relationship• handling all marketing operational activities• managing social media accounts (Facebook, Pinterest, Youtube)• proposing concept and implementing various promotion actions for sub-products like Mediafax Zoom or Mediafax Foto Best of AlbumProjects:• implementing "Why don't you come over" campaign by Gandul and GMP, the most awarded Romanian Campaign;• coordinating and implementing “Health is my best friend” educational campaign – a campaign that had run in the whole media group, through several marketing channels;• coordinating mobile app development projects;• developing “Demite” campaign by Gandul, online platform that gathered over 30.000 unique visitors in less than 24 hours.• conceiving and implementing Mediafax campaign "Tourist in my town", achieving over 400 participants, over 20,000 unique visitors in 3 weeks• launching and promoting Mediafax Foto Best of 2012 and 2013 Albums, as well as organizing press photography exhibition

Bucharest, Romania

• Managing existing customers’ projects – concept design and proposals, special projects, prints, outdoor• Finding new business opportunities

Bucharest, Romania

in charge of all marketing related aspects for all commercial sales channels in the three countries:PromotionsEnsuring marketing materials (prints, promotional items, presentations)Organizing customer eventsConceiving, implementing and coordinating media campaignsKeeping contact with the media and PR agencies and other suppliersApprox. annual budget figure - 500.000 euroStarting February 2011, I had local support in Bulgaria, that person reporting directly to meMain achievements:Initiating and coordinating a local promotion, in the 3 countries, that has increased the volumes with approx. 25% versus the same period in the previous yearOrganizing the official opening, through a press conference, of the first filling station dedicated solely to transportersRomania and Bulgaria- implementing of a new long term marketing concept in the lubricants field, supported by a prize promotion and media campaign (2010-2011)Organizing and implementing an online game prize promotion in SerbiaOrganizing a promotion that has as a result 15% volume increaseOrganizing the work procedures with the new Brand Partners, in the agriculture field

Bucharest, Romania

assisting the Head of Commercial and coordinating the department's activity:Assisting the Head of Commercial Division in scheduling and performing of daily activitiesReceiving customer complaints and inquiries and forward to the responsible persons from Commercial Department Organizing Commercial team events Coordinating training and professional development activities of Commercial Division employees Developing and maintaining a centralized situation regarding the department's staffMain achievementscreating a unitary training system for the department (approx 90 people), on the lowest costs possible maintaining the lowest possible number of suppliers overdue invoices

Bucharest, Romania

Program which implied:Power of Positive Attitudes training courseFilling Station practical activityCards & CRT Dept. Sales Support Direct Sales Dept. Sales SupportMain achievementsReorganization of the administrative activity of the Direct Sales Department, working out procedures to reveal certain costs, and also to have a better monitoring of the sales representatives' activity.

New York, Ny

Village Scandal is a small, but pretty famous, hats and accesories , new and vintage, boutique in lower Manhattan, New York, USA. There were other 5 girls working there, but only one person per a minimum 6 hours shift. I was counciling the customers, reccommending them different hats and accesories that would match their outfit that day or their personality and looks in general. I was taking custom hat orders. I was keeping the store clean and arranging all the products on shelves in a pleasant way.

Lakewoods Resort, Wisconsin

Working at the front desk, I was responsible with customers' check-ins and check-outs; I was issuing fishing licenses; I was receiving customers' complaints and forwardin them to the Maintenance department or any other department that was concerned; I was hadling dinner or events reservations;I was charging bills; I was also responsible with taking all the calls concerning the booking of rooms, I was handling any other services that were done at the front desk. As a hostess, I was welcoming the customers at the restaurant and I was leading them to their table. I was also charging the bills; I was taking reservations over the phone.

Ba, Public Administration;Management

Activities and Societies: 2005 – 2007 – Volunteer, “Save the Children”, Romania; March 2007 – “Anti Racism” campaign coordinator April.

Html/Css Course, Information Technology

Basic knowledge of HTML and CSS

English, Mathematics, It,

A2.2, Spanish And Iberian Studies