Pertti Palosuo Email & Phone Number

Helsinki, Fi

Helsinki, Uusimaa, Finland

GuitarTuna - Worlds #1 guitar app 🎸 Globally launching a new premium subscription tier for an existing product with 20 million monthly active users and 3+ million new installs per month. Key responsibilities:- Go to market planning and execution- Redefining product vision to align with newly introduced offering- Setting and driving OKRs- Validating hypotheses, new features and better discoverability tactics with extensive A/B testing- Managing stakeholders and long-term product planning- Financial modeling and revenue forecasting- Managing cross-functional teams to enable launch and further app development (music licensing & legal, application content, finance, marketing, product team, support, user research, localisation)

Helsinki, Uusimaa, Finland

Campfire - Learn to play the songs you love 🔥Building and launching a new guitar learning product to 10 countries including North America, European countries, Australia and New Zealand. Key responsibilities:- Go to market planning and execution- Pricing and revenue strategy- Setting and driving OKRs- Working closely with the CEO to align and build on product vision- Product feature development and iterations based on user testing, feedback and data insights- Managing cross-functional team to enable launch and further app development (music licensing, application content, finance, marketing, product team, support)

Helsinki, Southern Finland, Finland

Helsinki Area, Finland

Senior Consultant at Capacent (Acquired by Knowit 9/21) helping companies improve:- Working capital management- Pricing - Supply chain optimizationProjects typically included 4 stages:Define - Thorough analysis of the current state and improvement potential.Plan - Planning how the defined improvement areas can be addressed and realized based on impact and feasibility.Implement - Working with stakeholders throughout the organization and putting new ways of working and/or supporting tools into practice. Sustain - Ensuring new practices have sustainable results and further iterating implemented methods.As a Senior Consultant, I was responsible for:- Reaching targets in subsets (streams) of the main project.- Working day-to-day with clients in implementing the chosen methods and/or tools.- Identifying blockers and reporting success to the project Steering group including top executives from the client side.

Helsinki Area, Finland

Lead in acquisition negotiations, acquired 3/2018. Responsible for running daily operations with a team of 5. In charge of strategy, sales, marketing and reporting to the board of directors. B2B subscription service track record: • +15% month-to-month growth • 0 to +30k€ MRR in 12 months• Growth from 0 to 5 employeesNutly is a startup with a mission to bring a handful of vitality within the reach of everyone. Serving over 150 corporate clients in Finland through a subscription based office snack service. Consumers are served through multiple channels: ecommerce, online marketplaces and over 50 retail locations.

Turku

A Master of Science (MSc) in Economics graduate with a major in marketing and a minor in information technology.

Helsinki

Being part of an ambitious and driven sales team at Meltwater Finland taught me the key elements of B2B sales and the SaaS industry. Experience in client acquisition, where my responsibilities consisted of managing the complete sales cycle from cold calling CEOs and decision makers to finalizing deals and implementing the solutions offered. Meltwater's tailored product automates the tracking of critical business information online from a global database.

Vantaa

As a summer and part time job I continued working for the largest golf retailer in Finland. My new responsibilities included the management of Golf Balance's online store as well as their social media channels. During my time I received recognition for the upkeep and development of their e-commerce.

Turku

During my studies I worked part time as a ski instructor for Partiovarusteen hiihtokoulu. During my time there, the ski school was elected the best ski school in Finland. My students were of all age groups and skill levels. Skiing is a passion of mine and after a junior competitive career it has turned into a passionate hobby.

Vantaa

As a summer job, I worked in retail sales for the largest golf retailer in Finland. My responsibilities and key areas of expertise consisted of custom fitting golf equipment for customers and managing daily routines necessary for the upkeep of the store.

Master Of Science (M.Sc.) Economics, Marketing Major With A Minor In Information Services

Activities and Societies: During my studies I was actively part of the students’ unions ski and golf club. We arranged trips abroad.

Entrepreneurship, Marketing Research, International Business Law

For an exchange program I chose to travel to a location where innovation and the transition into a more digital society is most evident.

International Baccalaureate, Ylioppilas, Peruskoulu