Head of Direct Sales at Wallenius Water Innovation AB with industrial UV-solutions; FluidWorker for the metalworking industry and AquaWorker for process water applications; cooling towers, heat exchangers etcOver 30 years of international B2B Sales & MarketingSalesVisiting customers, coaching local sales and as Key account manager. To this come responsibility for new and re-launch campaigns, negotiations and contracts. I have an analytical approach, based on the customer’s possible alternatives. Self-driven and able to understand new and for me not earlier known technologies and business processes. I posses excellent communication skills to motivate both customers and colleagues and I do practice networking to get information and results. MarketingI aim at getting the message across to move customers and staff forward in their respective processes. I have written 3 business plans but I still see that the most important step is to test the writings and ideas in front of customers. I’m also the author of several articles and technical papers which I also have presented in large and international forums. I have created and maintained 2 website for major marketing activities and active in trademark positioning and patent strategy. To this date I’ve been responsible for several major international exhibitions. Project leader & staff experienceI have been in charge for several large project, some of them have also been international. There I have been able do drive the projects forward, motivating the staff and resolving critical issues. As key account manager had several people working for and reporting to me.Goals:To further improve results in sales by using my skills and experience, but also for me to learn new things in an rewarding and challenging company.Specialties: I have written several Business plans and worked to implement them.Knowledge of trademark, domain and patent (IP) strategy.Managed sales staff and account responsible persons.Involved in frequent and large negotiations and contracts.Dealt with logistics in sales and sparepart/replacement/repair processes.I also speak French and PortugeseExperienced, training and skills to with ease enter new business