Pete Hanlin Email and Phone Number
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Everything has a story- whether it be a product, business, or medical concept. My passion is developing and delivering the stories that make content easy to understand and memorable. I entered the ophthalmic field in 1989, and have been employed by Essilor of America (and now EssilorLuxottica) since 2002. From myopia, to Varilux, to the importance of psychological safety in the workplace, imparting knowledge in an efficient (and often humorous) way is my specialty. In the right proportions, the combination of laughter and data equals retention of knowledge!
Essilor Group
View- Website:
- essilor.com/en/the-group
- Employees:
- 247
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Vice President Professional ServicesEssilor GroupTexas, United States
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Vice President Professional ServicesEssilor Group May 2021 - PresentDallas, Texas, United StatesMy team and I apply Essilor's personnel, educational, and financial resources to the development and furtherment of the opticianry profession. Additionally, I provide insight from the eye care practitioner's point of view during our new product development & launch process. Finally, I collaborate with our education teams as they create internal and external facing continuing education for eye care and sales professionals. -
Senior Director Professional SolutionsEssilor Nov 2017 - May 2021Dallas/Fort Worth AreaLead and/or contribute to strategic projects within our Customer Development Group, which encompasses activities including: internal and external facing education, public and professional relations, and development of our provider networks.
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Director Technical MarketingEssilor Jan 2013 - Nov 2017Dallas/Fort Worth AreaI lead a team of four (including myself) who support the technical marketing needs of 5 major brands and 5 sales channels- including: identification of marketable product benefits, development and clinical substantiation of performance claims, contribution to market research planning, creation and review of white papers, product positioning, liaison with legal on consumer claim substantiation, and technical review of all marketing collateral. We also support the creation of internal and external training for sales consultants, eye care providers, and the end consumer.
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Director - Market Growth & Global TrainingEssilor Jul 2011 - Jan 2013Dallas/Fort Worth AreaThis was an 18 month international assignment to create organic growth using innovative marketing approaches to existing products as well as identifying regional best practices that could be reapplied in similar markets worldwide. The training component of the role involved development of a global e-learning platform (LMS), and consolidation of customer-facing global training programs from around the world.
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Technical Marketing ManagerEssilor Jul 2008 - Jul 2011Dallas/Fort Worth AreaOversight of US clinical testing of ophthalmic products, and development of marketable messages from data. Advisory function across marketing teams regarding ECP-facing product messaging and claims. Development of strategic and tactical responses to competitive products.
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Training & Development ManagerEssilor Of America Mar 2005 - Jul 2008Dallas/Fort Worth AreaThis role was tasked with training & personnel development of a sales force of 55 outside and 15 inside sales consultants, as well as strategic and tactical management as part of the sales group's leadership team. During my time in this role, we launched SPIN sales training (certified as a Huthwaite instructor), and developed a skills assessment process used to measure individual and group performance YOY. Also, a comprehensive 4 week on-boarding process was created for new sales consultants, in which I participated as a subject matter expert for both the curriculum and training process and governance. This process was adopted by all sales channels across the organization.
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Technical Services ManagerEssilor Jul 2002 - Mar 2005Tampa/St. Petersburg, Florida Area
Pete Hanlin Skills
Pete Hanlin Education Details
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3.73 Gpa
Frequently Asked Questions about Pete Hanlin
What company does Pete Hanlin work for?
Pete Hanlin works for Essilor Group
What is Pete Hanlin's role at the current company?
Pete Hanlin's current role is Vice President Professional Services.
What is Pete Hanlin's email address?
Pete Hanlin's email address is ph****@****usa.com
What schools did Pete Hanlin attend?
Pete Hanlin attended Lee University.
What are some of Pete Hanlin's interests?
Pete Hanlin has interest in Science And Technology, Professionally, Education.
What skills is Pete Hanlin known for?
Pete Hanlin has skills like Product Launch, Product Development, Marketing Strategy, Training, Strategy, Sales Operations, Cross Functional Team Leadership, Medical Devices, Marketing, Management, Team Building, Sales Management.
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