Peter Morgan Email & Phone Number

Passionate life sciences professional with experience guiding sales and marketing strategy across a range of therapeutic areas and product life cycles.•Guides decision making through transforming market research and secondary data to actionable insights•Develops short term and patient based long term forecast models to guide commercial decision making•Supports marketing strategy and launch readiness for both pipeline and in-line products across a range of therapeutic areasAreas of interest and expertise:Qualitative and quantitative market research, market segmentation, customer targeting, product positioning, opportunity assessment, campaign and message testing, KPI and tracking, launch readiness, short term financial forecasting, long term patient based forecasting, scenario planningTherapy areas of interest and expertise:Oncology, neurology, ophthalmology, respiratory diseases, rare diseases

Listed skills include Business Strategy, Management, Microsoft Office, Project Management, and 10 others.

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  University Of Michigan - Ann Arbor

  Marketing And Finance