Peter Foreman-Murray Email & Phone Number

United States

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Cherry Hill, Nj

Built online sales department from the incubation stage into a vital portion of this multichannel retailer's business.Drive online vision and strategy, consistently delivering significant year-over-year sales gains.Responsible for all online sales channels, including KitchenKapers.com, Amazon.com, eBay.com, and others.Lead the online team, including data and website management, customer service, copywriting, marketing, and order fulfillment.Developed shipping and fulfillment systems that scale to a large annual holiday rush.Build and sustain profitable relationships with high volume, high value customers.Oversee online marketing, including SEO, SEM, email marketing, social media, and marketplaces.

The West Philly Tool Library is a nonprofit, tool lending library with more than 1,600 members and over 3,000 tools. The Tool Library is dedicated to providing affordable tool loans to community members so that they can maintain and repair their homes, tend their gardens, and improve their neighborhoods.A great summary video of the Tool Library: http://youtu.be/m3CPix2l9a8An in-depth interview that I did for the Philly Factor: http://youtu.be/m3CPix2l9a8An article in the Philadelphia Inquirer: http://bit.ly/1u3KaRILed the Tool Library to its first balanced budget since the Library was founded in 2007.Led the Library's first crowdfunding campaign, increasing the Library's capacity to meet the demands of a 26% annual growth in membership.Oversaw all administrative duties, including supervision of the tool librarians.Built relationships with other organizations to co-produce programming.Raised funds through individual giving, corporate sponsorship, and grants.Led the PR strategy and implementation to increase Library visibility and grow the membership base.Acted as the public face of the Library (TV, print, panels).