As a senior executive business leader and accomplished change agent, Pete has always led by example by doing things differently and recognising the motivational and performance benefits of engaging competent and empowered individuals to establish outstanding teams that can continually transform and improve their personal and business performance.Pete is a strategic thinker and in many previously challenging situations, has randomly used creative problem solving methods to overcome major business and project issues. He joined the Ideas Centre Group as he was captivated by the straightforward and systematic way in which it enables business leaders, owners and companies to introduce and germinate creativity into their organisational culture and seize control of their innovation agenda.Pete is a natural coach whose passion it is to help individuals in developing their talents and releasing their potential to improve themselves and the organisations they work for.Pete has consistently demonstrated expertise in doing things differently by innovating in the initiation or rejuvenation of businesses, specifically exhibiting the extensive experience necessary to lead from the front and mitigate risks by coaching individuals and teams to improve their personal contributions to sales and delivery performance and business profitably in embryonic or progressive product or services businesses.