Peter Nelsen

Peter Nelsen Email and Phone Number

Experienced Research and Business Development Executive @
Peter Nelsen's Location
Broad Brook, Connecticut, United States, United States
Peter Nelsen's Contact Details

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About Peter Nelsen

Accomplished research and business development executive, skilled at forging collaborative new client relationships by building rapport and understanding business prospect needs to find the best solution that will drive client business results. Provides actionable knowledge and strategic insights for expanding new business opportunities to enhance and sustain long-term profitable growth for the organization.An enthusiastic team leader with excellent interpersonal, communication, organizational, research, strategic planning and project management skills. Adept at identifying new business opportunities from industry research and market/competitive intelligence gathering. Detail-oriented, analytical and customer-focused. Strong business acumen and professional demeanor. Ability and willingness to acquire and assimilate business knowledge as well as learning the technical aspects of a new position.Managerial, sales, business development and research work experience in the insurance, marketing, advertising, commercial printing and healthcare industries with expertise in the following areas:• Primary and Secondary Market Research• Competitive Intelligence and Industry Analysis• New Business Development, Sales and Client Relations• Software as a Service (SaaS) Promotion and Sales• Trade Show / Conference Planning and Execution• Email Marketing and Website Content Management• Emerging Markets and Technologies Assessment• Market Sizing and Segmentation Studies• Business and Population Demographics• Industry Vertical and New Trends Analysis• Strategic Business Planning• Leadership, Mentoring and Coaching• Population Health Management• Corporate Health and WellnessTECHNICAL SKILLS AND KNOWLEDGEWord, Excel, Outlook, OneNote, PowerPoint, Project, Access, Joomla, Hoover’s, Constant Contact

Peter Nelsen's Current Company Details
Attuned Audio & Video Services

Attuned Audio & Video Services

Experienced Research and Business Development Executive
Peter Nelsen Work Experience Details
  • Attuned Audio & Video Services
    Owner - Consultant
    Attuned Audio & Video Services May 2003 - Present
    Greater Hartford Area
    Consulting, design and technical calibration services for HDTV and home theater / music systems. This business was formed in 2003 and serves as a secondary source of income.I am actively seeking full-time employment and welcome all invitations to connect and discuss career opportunities. Connect with me at prnelsen@hotmail.com or call/text 860-559-5800.
  • Attuned Audio & Video Services
    Owner / Consultant
    Attuned Audio & Video Services Jul 2008 - Sep 2011
    Greater Hartford Area
  • Continuance Health Solutions
    Director, Business Development / Sales / Client Relations
    Continuance Health Solutions Oct 2011 - Jul 2014
    Greater Hartford, Ct
    • Developed criteria for assessing which niche market segments and prospective customers represent the best strategic fit and market opportunity given present (and future) product offerings, service capabilities, competitive position and “go to market” strategy.• Identified (prospective) vendors, clients and strategic partners within each target market category and provided relevant background, biographical, organizational, and financial information about competitor set, vendors, target companies and potential strategic partners using OneNote and CRM system.• Created pipeline of new business prospects through cold calling, email marketing, website content, business conferences and networking for software as a service (SaaS) product offering for large corporate health and wellness programs as well as population health management for health providers and accountable care organizations. Clients include hospital systems, worksite health clinics and care management companies.
  • Vertis Communications
    Manager, Market Research
    Vertis Communications May 2007 - Jul 2008
    *Successfully engaged Dun & Bradstreet and internal Vertis counterparts to formulate the screening criteria and create a prospect list of over 4,400 new business leads as part of the Business Lead Generation project.* Played an instrumental role in defining and estimating the market size and opportunity for the self-mailer and alternative distribution markets as well as providing in-depth research and presentation support for the Solo Mail program launch in 2008.* Performed Internet-based research of client and prospect websites, reviewed annual reports, press releases and investor presentations, industry news articles, studies and journals and utilized Hoover’s and Redbook databases to create company/industry profile reports for well over 200 separate target companies that improved prospecting and sales performance metrics. * Performed many significant and varied special research projects for the Vertis Communications’ senior leadership team.
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  • Advo
    Manager, Competitive Intelligence
    Advo Nov 2003 - Mar 2007
    * Delivered key insights on competitor, advertiser and category media spend trends to drive strategies for print media optimization and themed-event print planning initiatives.* Utilized consultative approach to support the field sales force and national, category and strategic sales teams to produce fact-based sales presentations.* Proposed and implemented a 12-member advisory group designed to solicit feedback and institute enhanced market intelligence deliverables to internal clients.* Conducted comparative trend analyses of demographic, shopping, and media usage patterns of consumers in conjunction with newspaper readership and household penetration rates by market for devising effective sales strategies against newspaper competitors.* Directed the transition to web-based TNS Media Intelligence databases and instituted interactive ad spend trend reports.* Monitored and reported on news affecting markets and clients and provided overviews of key competitors and industries.
  • The Hartford
    Senior Research Analyst
    The Hartford Aug 1997 - May 2003
    *Provided secondary research and analysis of various industries for small business and middle market commercial insurance business segments.*Gathered and analyzed business intelligence to provide insight on competitor actions as well as market and industry trends to guide the annual strategic planning process for the senior leadership team.*Cultivated and maintained proactive relationships with personal and commercial lines field sales and other internal clients through a variety of market opportunity analysis reporting and special project assignments.
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  • Travelers / Aetna Property & Casualty Co.
    Research Consultant
    Travelers / Aetna Property & Casualty Co. Apr 1991 - Jul 1997
    *Managed and coordinated focus groups, the design and analysis of customer surveys, market segmentation studies and account retention improvement initiatives for senior management.*Provided business, market, and competitor-related research and analytical support to field and home office clients within the Select Accounts business unit.
  • Aetna Property & Casualty Co.
    Planning Specialist
    Aetna Property & Casualty Co. Mar 1989 - Mar 1991
    *Developed and documented underwriting projections for producing financial plans for auto and homeowners lines of business.*Conducted research and tracked key indicators on all personal lines products and programs.
  • Aetna Property & Casualty Co.
    Research Consultant
    Aetna Property & Casualty Co. Jun 1987 - Mar 1989
    *Conducted research and analysis on key competitors in support of the strategic planning process.*Compiled and analyzed loss and exposure data to assess trends for auto and homeowners lines of business.
  • Aetna Property & Casualty Co.
    Control Supervisor
    Aetna Property & Casualty Co. Apr 1985 - Jun 1987
    *Supervised a data entry production unit with responsibility for work flow analysis, developing and maintaining procedural documentation and implementing new and changing data input formats and job specifications.
  • Aetna Property & Casualty Co.
    Systems Supervisor
    Aetna Property & Casualty Co. Jun 1982 - Apr 1985
    *Supervised 20 data entry operators and two system unit leaders.*Responsible for two computer systems, unit workload assessments, operator performance evaluations as well as recruiting, training and developing new employees.

Peter Nelsen Skills

Marketing Insurance Market Sizing Competitive Intelligence Segmentation Strategic Planning Advertising Analytics Market Research Competitive Analysis Marketing Research Strategy Product Marketing Business Development Marketing Strategy Leadership Lead Generation Management

Peter Nelsen Education Details

Frequently Asked Questions about Peter Nelsen

What company does Peter Nelsen work for?

Peter Nelsen works for Attuned Audio & Video Services

What is Peter Nelsen's role at the current company?

Peter Nelsen's current role is Experienced Research and Business Development Executive.

What is Peter Nelsen's email address?

Peter Nelsen's email address is pr****@****ail.com

What schools did Peter Nelsen attend?

Peter Nelsen attended Clarkson University.

What skills is Peter Nelsen known for?

Peter Nelsen has skills like Marketing, Insurance, Market Sizing, Competitive Intelligence, Segmentation, Strategic Planning, Advertising, Analytics, Market Research, Competitive Analysis, Marketing Research, Strategy.

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