Peter Alberti Email & Phone Number

Philadelphia, Pa, Us

Advise and consult with small to mid size biopharma and medical device companies to help them define strategy and realize the potential of their innovations in the global marketplace. Areas of expertise include commercial strategy, launch preparedness, market access, research operations, project management, portfolio managementwww.meilenconsulting.com

Villanova, Pa, Us

Adjunct Professor in Villanova School of Business. MBA courses taught/guest lecture: Global Pharma Industry; Global Strategic Marketing; market research, marketing, management

Rahway, New Jersey, Us

Lead strategy and operations for HEOR unit to achieve access to our innovations for patients •Established new 100-person multidisciplinary Project and Portfolio Management team for patient access, medical affairs and value evidence generation•Responsible for long term strategy and growth of new capabilities •Accomplishments include: building Project Management capability; developed strategic planning tools and resources for access, value evidence and medical affairs. •Responsible for portfolio and budget management of >$100M research investment across primary care, hospital, vaccines and oncology

Rahway, New Jersey, Us

Oversaw the long-term strategy for health economics and real-world outcomes research unit. Optimized research operations for value evidence research.Accomplishments include: creating quality oversight and research processes, systems and standards; launched company’s first promotional communications of value evidence• Created company’s first strategic plan for evolution of HEOR capabilities to meet market access and reimbursement needs• Process and quality improvements including 20% reduction in contract cycle time, 25% growth in research projects and improved research portfolio tracking and forecast accuracy.

Global commercialization strategy and planning for diabetes launch•Responsible for leading cross-enterprise collaboration with clinical research, regulatory, supply chain, market access, agency partners and local country management •Accomplishments: full enterprise endorsement of global launch plan and marketing strategy; first launch of once-weekly oral diabetes product in Japan achieved multi-million dollar savings in clinical development investment

Led U.S. marketing team for Diabetes products. Responsible for key growth driver in pharma business for Merck & Co., Inc. in the U.S. Direct all efforts related to long-term strategy development and short-term execution of promotional plans across all audiences (health care professional, pharmacy, consumer, payer, policy).

Lead U.S. marketing team for adult vaccines (5 vaccines). Responsible for key growth driver in vaccine business in the U.S. Direct all efforts related to long-term strategy development and short-term execution of promotional plans across all audiences (health care professional, pharmacy, consumer, payer, policy). Lead company's business development deals for U.S. rights to influenza vaccine and TD vaccine.

Senior Director, Managed Care Marketing. Direct the contracting strategy, segmentation, targeting and performance monitoring for two $2 bn + brands across all customer segments

Marketing manager for different brand teams over the course of 7 year developmental period. Worked in various therapeutic areas: HIV, arthritis, pain, migraine. Functional responsibilities: DTC, physician strategy and promotion, thought leaders, publications and labelling, early product development, business planning, analysis and forecasting.

various roles in field sales and sales support function. Includes product selling, scientific leader interactions, training, program development and analysis

Education record

Bs, Biology

Mba, Marketing