Peter Ash Email & Phone Number

Toronto, ON, CA

Toronto, Canada Area

Toronto, Canada Area

Toronto, Ontario

• Led Health Professions Quality Improvement Fellowship Program, including program management, recruitment, promotion, finance and strategic planning
• Primary program facilitator, facilitating 3 weekly cohorts
• Provided mentorship and guidance to over fifty health professionals implementing quality improvement initiatives across four organizations and multiple professions
• Developed and delivered quality improvement and leadership curriculum
• Developed and completed program evaluation for Fellowship program
• Successfully established relationships with external organizations, hospital foundations, donors and cross-sector partners resulting in participation in fellowship program, and revenue generation for program.

Toronto, Ontario

• Manager of Nurses For Tomorrow – a UHN-developed proprietary nursing staffing analysis and forecasting tool
• Developed and delivered Quarterly Staffing Analysis Reports & Recommendations for UHN and external client sites
• Stakeholder management responsibilities include being main contact point, follow up for data clarification, technical support to users, ensuring client satisfaction with quarterly reports & analysis, and presentation.
• Developed and implemented business development strategy which successfully expanded client base to include other healthcare organizations and partnerships with the Ministry of Health and Long Term Care
• Proactively identified and investigated staffing issues at UHN and client sites

• Responsible for the development and implementation of new physician sampling program for all sales representatives
• Ensuring new process follows Health Canada regulations
• Responsibilities include developing new Standards of Practice documentation and guidelines, establishing territory level sample quotas through data analysis, managing centralization of representative lockers.

• Performed market and product assessments on new product opportunities by using both primary and secondary sources (including IMS & Brogan data)
• Worked within tight deadlines, having a significant impact on department goals, as well as progressing several products towards negotiation and agreement
• Developed internal market research competency for Business Development team by performing primary market research for new opportunities (including questionnaire design, recruitment of physicians and conducting one on.
• Presented findings and recommendations to senior management

• Supported primary & secondary market research projects through data compilation & analysis, competitive analysis, liaising with vendors
• Extensive experience with MS Office Suite(Powerpoint, Word & Excel)
• Experience with IMS data (Compuscript, D&H & CDTI) and other secondary sources
• Direct experience working with brand teams, defining primary research projects, developing questionnaires, and composing Request For Proposals
• Led development, implementation, maintenance and promotion of corporate-wide Competitive Intelligence program, including knowledge management process and database
• Regularly presented Competitive Intelligence findings to key stakeholders

Master Of Business Administration (Mba), Innovation Leadership

Bachelor, Management (With Distinction)

Graduated from business degree program "With Distinction" (80%+ Average)

Diploma (3Yr), Business Administration - Marketing