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Peter Barber Email & Phone Number
Secretary and Board Member
at
American Marketing Association
1 work email found
@tu.org
1 phone found area 312
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Secretary and Board Member
Location
Durham, North Carolina, United States
Who is Peter Barber? Overview
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Quick answer
Peter Barber is listed as Secretary and Board Member at American Marketing Association, based in Durham, North Carolina, United States. AeroLeads shows a work email signal at tu.org, phone signal with area code 312, and a matched LinkedIn profile for Peter Barber.
Peter Barber previously worked as VP of Marketing & Brand at Trout Unlimited and Executive Vice President at Lipman Hearne. Peter Barber holds Ba, Journalism/Public Relations & Advertising from Drake University.
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{first_initial}{last}@tu.org
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Profile bio
About Peter Barber
I'm a transformative branding and organizational leader recognized for successfully driving strategic campaigns and team collaborations across higher education and nonprofit organizations. I have been recognized as a trusted advisor to Presidents, Executive Directors, Chancellors, and other leaders in the execution of marketing strategies, programs, and initiatives to advance their strategic goals. I have deep expertise cultivating executive relationships using a highly collaborative management style to build and influence partnerships in support of branding, fundraising, recruitment, and other key initiatives. I have experience hiring, training, and mentoring diverse staff members, which has led to the creation of highly valued teams recognized by key stakeholders for their compelling marketing programs and collaborative efforts.Board Membership and Community Leadership Involvement• Council for the Advancement and Support of Education (CASE): Industry Advisory Council Chair, Global Board Member (2017–present)• American Marketing Association (AMA) Higher Education Marketing Symposium: Co-Chair (2017–2019) • AMA Nonprofit Marketing Conference: Chair (2014–2016) • Drake University National Alumni Board: VP and Various Roles (1990–present) Core Competencies Cross-Functional Team Leadership | Operational Excellence | Fundraising Strategies and TacticsP&L Management/Budgeting | Brand Development and ActivationMarketing Programs & Campaigns | Community Engagement | Business and Financial Acumen
Listed skills include Marketing Communications, Advertising, Integrated Marketing, Business Development, and 17 others.
Current workplace
Peter Barber's current company
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7 roles · 36 years
Peter Barber work experience
A career timeline built from the work history available for this profile.
Vp Of Marketing & Brand
CurrentI'm part of the senior leadership team at Trout Unlimited, a conservation nonprofit working to restore America’s rivers and streams so trout and salmon can thrive. TU has on-the-ground experts leading conservation projects across the country, advocates for government policies addressing climate change, and provides the best advice that anyone who fly.
2021 - Present
~5 yrs 5 mos
Executive Vice President
- Led marketing, business development and client relationships at the nation’s leading marketing partner for nonprofit and higher education institutions. Key client experiences included the University of Notre Dame.
- Oversaw design and delivery of strategic marketing campaigns for nonprofit and higher education clients, along with corporate marketing strategy for the agency.
- Led agency-wide branding and repositioning effort, increasing new client inquiries by 25% and new client wins by 15%.
- Directed marketing and account growth teams in delivering $10M+ in revenue with net new business representing 35% of total growth annually.
- Negotiated service contracts and sold additional service offerings in key accounts to increase profitability by 10% YOY.
2011 - 2020
~9 yrs
Vice President, Account Director
- Spearheaded account management and co-led national branding strategy for McDonald’s account valued at $500M+. Oversaw strategy targeting young adults, including marketing and advertising plans for breakfast, beverages.
- Directed consumer research and developed brand positioning for McCafé, the most significant new product launch in McDonald’s history. Enabled McDonald’s to regain lost market share from Starbucks and Dunkin’.
- Led consumer insights effort to better understand how young adults were using McDonald’s for value, leading to development and launch of the national Dollar Menu & More initiative. Resulted in 15% visit growth by young.
- Managed McDonald’s national advertising promotions, including its relationship with Coca-Cola. Created new McDonald’s/Coke local partner program, generating incremental revenue of $500K for the agency.
- Oversaw agency’s pro-bono “Get Your GED” marketing campaign, supported by the Advertising Council and the Dollar General Foundation.
- Member of DDB's global diversity, equity and inclusion team.
2004 - 2011
~7 yrs
Vp Group Account Director, Vp Business Development Director
Campbell Mithun (Previously Bozell) Chicago
1998 - 2004
~6 yrs
Director, Advertising & Promotion
Budget Car & Truck Rental
1993 - 1998
~5 yrs
Vice President, Account Supervisor
Leo Burnett Co., Inc.
Promoted to Vice President after leading multiple client accounts with top brands, including Procter & Gamble, Philip Morris, Black & Decker and McDonald’s.
1990 - 1993
~3 yrs
1 education record
Peter Barber education
-
Drake University
FAQ
Frequently asked questions about Peter Barber
Quick answers generated from the profile data available on this page.
What company does Peter Barber work for?
Peter Barber works for American Marketing Association.
What is Peter Barber's role at American Marketing Association?
Peter Barber is listed as Secretary and Board Member at American Marketing Association.
What is Peter Barber's email address?
AeroLeads has found 1 work email signal at @tu.org for Peter Barber at American Marketing Association.
What is Peter Barber's phone number?
AeroLeads has found 1 phone signal(s) with area code 312 for Peter Barber at American Marketing Association.
Where is Peter Barber based?
Peter Barber is based in Durham, North Carolina, United States while working with American Marketing Association.
What companies has Peter Barber worked for?
Peter Barber has worked for American Marketing Association, Trout Unlimited, Lipman Hearne, Ddb Chicago, and Campbell Mithun (Previously Bozell) Chicago.
How can I contact Peter Barber?
You can use AeroLeads to view verified contact signals for Peter Barber at American Marketing Association, including work email, phone, and LinkedIn data when available.
What schools did Peter Barber attend?
Peter Barber holds Ba, Journalism/Public Relations & Advertising from Drake University.
What skills is Peter Barber known for?
Peter Barber is listed with skills including Marketing Communications, Advertising, Integrated Marketing, Business Development, Digital Marketing, Interactive Marketing, Strategy, and Digital Strategy.
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