• Product Launch – Led Strategy team and Data Science organization in launch of HBO Max. Launch strategy led to an increase of 14M subscribers in year one and an increase in subscriber engagement. • Podcasting Strategy / Business Development – Led Strategy team in development of podcasting strategy to drive engagement and raise awareness of HBO Max IP. Established multi-year partnership with iHeart Media and Entercom to co-develop and launch podcasts for HBO Max. • KPI’s – Led team responsible for establishing WM and HBO Max KPI’s. Worked closely with CFO and executive team to identify key metrics to measure business performance. Identified metrics to track across WM to facilitate planning and management of brands and business units.• Competitive – Created competitive intelligence framework, leading a cross-functional team to provide comprehensive coverage of key services in the market, allowing WarnerMedia to create better, more impactful strategies while also providing actionable insights that guide decisions across programming, product, marketing, finance, and distribution.• Subscription Business – Developed retention forecast, leveraging viewership data to identify opportunities to drive engagement and reduce churn post Game of Thrones finale, resulting in a 30% reduction in churn and an increase in average subscriber life.• Innovation – Responsible for identifying new opportunities in streaming related to driving subscriptions and increasing engagement. Explored and implemented opportunities in podcasting, gaming, VR/AR and other unique forms of storytelling.

Lead cross-functional teams to develop gaming and entertainment market analyses and forecasts. Insights used to strategically guide investments, to prioritize engineering efforts, to align targeted marketing efforts, and to identify new opportunities in gaming and entertainment.

Partnership lead on the Microsoft Strategic Alliance HQ team focused on developing a cross-industry innovation community consisting of Fortune 100 CIOs and heads of R&D to facilitate a better understanding of, and quicker response to, emerging technology and business model disruptions.

Senior management consultant on the early Smarter City/Smarter Planet initiatives which take a vast supply of data, and employ technology and analytics to transform enterprises and institutions.