Peter De Florio

Peter De Florio Email and Phone Number

Chief Product Officer at AINVEST FINANCIAL | We're Hiring! @ AInvest Fintech Inc.
Peter De Florio's Location
New York, New York, United States, United States
Peter De Florio's Contact Details

Peter De Florio personal email

Peter De Florio phone numbers

About Peter De Florio

Strategy. Product. Marketing. Customer Experience.I am a creative problem solver that dreams big and transforms ideas into reality. I cut my teeth at feisty Fintechs and polished my craft by working with executives at large financial firms. I passionately drive companies to create compelling, effective, innovative strategies, products and customer experiences that engage, enlighten, and transform customer’s lives. Specialties: Digital Transformation, Change Agent, Team Builder and Leader, Strategic business planning and execution, internet and mobile product creation, bank and brokerage product expertise, user experience optimization, software and internet UX / UI design, new product development and launch, process design and re engineering and organizational turnarounds.

Peter De Florio's Current Company Details
AInvest Fintech Inc.

Ainvest Fintech Inc.

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Chief Product Officer at AINVEST FINANCIAL | We're Hiring!
Peter De Florio Work Experience Details
  • Ainvest Fintech Inc.
    Chief Product Officer
    Ainvest Fintech Inc. Mar 2024 - Present
    New York, Ny, Us
    Aime is the fastest growing Financial AI for retail investors with over 1M downloads. Head of product, design and marketing for AI and AInvest app and web investment research platforms. Passionate about building AI enhanced earning, spending, lending, saving and investing experiences.
  • Bendigo Partners
    Partner & Executive Consultant
    Bendigo Partners Feb 2019 - Present
    New York, Ny, Us
    • Executive consulting for large financial firms exploring build vs. buy discussions for digital transformation and entering retail brokerage & banking: Pershing, Bank of New York Mellon, CapitalOne and LPL. • Startup consulting team focused on providing operational expertise to innovative FinTech companies.
  • Ainvest Financial, Inc.
    Chief Product Officer
    Ainvest Financial, Inc. Sep 2021 - Feb 2024
    New York, Ny, Us
    Ushering in the new frontier of AI Trading & Investing!Head of Product, Design and Marketing.
  • Easyknock
    Chief Product Officer
    Easyknock Sep 2020 - Sep 2021
    New York, Ny, Us
    Unlock Your Home ValueEasyKnock is a real estate technology company that specializes in sale-leaseback programs. We buy your house and lease it back to you. Sell your house without leaving your home.
  • Prudential Financial
    Head Of Customer Experience & Link By Prudential
    Prudential Financial Aug 2017 - Feb 2019
    Newark, New Jersey, Us
    • Member of the customer office senior leadership team that dictates the strategic roadmap for digital transform at Prudential and drives the innovation for the Prudential retail platform (LINK). • Launched the LINK retail platform, a financial guidance and investing experience connecting Main Street with financial professionals and solutions including insurance, robo advisory, retail and retirement products.• Head of Customer Experience for the Prudential Customer Office, overseeing all user experience across marketing, pre / post log on customer journeys, onboarding, applications, account servicing and LINK. • Manufactured managed accounts for the LINK Robo advisor leveraging Envestnet & BlackRock portfolios.• Managed 25 product managers and 14 scrum teams with a compliment of 20 designers and ~150 technologists rolling up under a $55M annual operating budget and executing ~2500 tickets annually. • Established a legal and compliance committee to explore legal boundaries and approve business decisions for products and customer experiences in a platform regulated by FINA, SEC, DOL, ERISA and HIPAA.• Content team managed daily content updates of publishers and subscribers across marketing and product.• Ran marketing execution teams launching direct response and demand generation campaigns delivering results via search engine marketing, social, SEO, programmatic display, content marketing and emails.
  • Prudential Financial
    Vice President Of Product Management
    Prudential Financial Aug 2017 - Aug 2018
    Newark, New Jersey, Us
    • Enterprise wide, dot connecting problem solver, hired to stop agile scrum teams from building small implementations and to instead thinking big and build components to be leveraged across Prudential.• Helped established a UX/UI component online playbook for design, reusable code, guidelines, best practices and a ubiquitous look and feel across all Prudential platforms. Adopted by all Prudential Financial business units and corporate centers as the standard destination for building digital products.• Reviewed over 40 initiatives and identified opportunities to establish a single user experience, core infrastructure building blocks and a standard set of vendors to align multiple product teams to a larger enterprise wide “All in One – One customer, One Company” single sign on platform vision.
  • Bendigo Partners
    Partner & Executive Consultant
    Bendigo Partners May 2011 - Aug 2017
    New York, Ny, Us
    • Operated portfolio FinTech companies as Head of Product: Kapitall, Intentional, CrowdClear and Portendr.
  • Trade It, Inc., A Tradingview Company
    Head Of Business Development
    Trade It, Inc., A Tradingview Company Dec 2015 - May 2017
    New York, Ny, Us
    • Maintained relationships for an API that aggregates assets and trading across all US retail brokers, FX and cryptocurrency exchanges, currently used by Yahoo! Finance and a network of over 170+ apps.• Established broker relationships for TradeIt’s API to link 10+ million monthly users with $70 billion in AUM.
  • Kapitall
    Head Of Product Management
    Kapitall Sep 2012 - Sep 2014
    • Managed product road map, project management, QA, content and design resources (10 person team). • Oversaw brokerage integrations and gamification vendors: APEX, Pershing, Markit on Demand, Bunchball. • LEARN: Taught financial literacy with gamified quests, challenges and Millennium centric articles. • PLAY: Built themed investing games where players competed against portfolios, indices and each other.• TRADE: Launched a live trading platform where virtual currency could be used to buy trades and upgrades.
  • Barnes & Noble
    Digital Product Manager
    Barnes & Noble Sep 2010 - Jan 2011
    New York, Us
    • Redesigned and managed the development for 3 million product pages for the BN.com site redesign. • Implemented social media and optimized SEO with metrics for Facebook like and Google search.
  • E*Trade
    Senior Product Manager - Operations Product Group
    E*Trade May 2009 - Sep 2010
    Us
    • Designed an enterprise wide automated tax system to track adjusted cost basis for all brokerage products. • Managed all development and feature enhancements for statements and confirms.
  • E*Trade
    Senior Product Manager - Customer Service & Marketing Product Group
    E*Trade May 2008 - May 2009
    Us
    • Created Platinum E*TRADE for top customers, which included dedicated representative call routing, negotiated commission schedules, online content, service request priority and branded marketing. • Rebuilt search engine and help center to reduce incoming call volume and promote online self service.• Chaired enterprise wide project prioritization queue, including ROI and budgets for all service projects.
  • E*Trade
    Senior Product Manager Pricing, Segmentation & Strategy Group
    E*Trade May 2006 - May 2008
    Us
    Senior Product Manager Pricing, Segmentation & Strategy Group• Personalized segment infrastructure to drive web content, pricing, active trader tools and service routing.• Created strategy for equity trading in United Kingdom, Hong Kong, Japan, France, Germany and Canada.• Garnered top rankings for E*TRADE in online broker reviews for Barron’s, SmartMoney and WSJ.
  • E*Trade
    Product Manager - Mergers And Acquisitions Product Group
    E*Trade May 2005 - May 2006
    Us
    • Lead manager on BrownCo, Harris Direct & Wall Street Access acquisitions & backend conversions.• Led gap analysis on content, tools and commissions/rates/fees for equities, options and cash products.• Wrote specifications for onboarding experience, special pricing, margin rates, fees and trading tools.• Managed tech teams and name/address and position file requirements for back office conversions.
  • E*Trade
    Associate Product Manager - Initial Public Offering Group
    E*Trade May 2004 - May 2005
    Us
    • Ran IPOs and built IPO portal: syndicate management tools, suitability profile, share allocation algorithms.
  • E*Trade
    Business Analyst
    E*Trade May 2003 - May 2004
    Us
    • Built waterfall sweep cash products to offer extended FDIC insurance by linking multiple bank charters.

Peter De Florio Skills

Strategy Product Management E Commerce Management Agile Methodologies Risk Management Product Development Training Financial Services Equities Social Media Web Development Analytics Product Marketing Series 7 Strategic Planning Business Analysis Start Ups Vendor Management Mergers And Acquisitions Finance Marketing Strategy Business Strategy Investments Portfolio Management Project Management Marketing Leadership Business Development Program Management Banking Strategic Partnerships

Peter De Florio Education Details

  • Isenberg School Of Management, Umass Amherst
    Isenberg School Of Management, Umass Amherst
    Finance And Investments

Frequently Asked Questions about Peter De Florio

What company does Peter De Florio work for?

Peter De Florio works for Ainvest Fintech Inc.

What is Peter De Florio's role at the current company?

Peter De Florio's current role is Chief Product Officer at AINVEST FINANCIAL | We're Hiring!.

What is Peter De Florio's email address?

Peter De Florio's email address is pe****@****ail.com

What is Peter De Florio's direct phone number?

Peter De Florio's direct phone number is +150824*****

What schools did Peter De Florio attend?

Peter De Florio attended Isenberg School Of Management, Umass Amherst.

What are some of Peter De Florio's interests?

Peter De Florio has interest in Science And Technology, Education, Environment.

What skills is Peter De Florio known for?

Peter De Florio has skills like Strategy, Product Management, E Commerce, Management, Agile Methodologies, Risk Management, Product Development, Training, Financial Services, Equities, Social Media, Web Development.

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