Peter Deeb Email & Phone Number

Umhlanga

Mobile Campaigns: Telkom Heita, Telkom Fixed Line, MTN, Cell C, AUTOPAGE, Virgin, Mweb. Vehicle Tracking Campaigns: Altech Netstar, Matrix. Various VAS Network campaigns.Over the past four years, I have been responsible for the effective functioning of these campaigns within my Business Unit. This includes all activities across the value chain, summarised as follows:  Legal – agreement negotiation with the Principal / Network;  Sales – deal preparation, coordinate agent recruitment, training, and motivation of the sales team;  QA – set-up a team of agents to support the sales initiative, ensure compliance during the sales process;  IT – briefing the development specifics required for system integration, ensuring accessibility to the system and management reports;  Data – negotiate the supply of pre-approved data, as well as correct data profiling exercises;  Operations – ensure the Network business rules are incorporated into a comprehensive business process, allow the admin team to process orders at optimally;  Stock Management – forecasting and ordering of stock required and the management of monthly stock turns/stock ageing exercises;  Customer Care – ensure the in-bound support team provides quality customer care;  Marketing – full brief and management of the brand with the Brand Managers support (DNA, CI, CRM collateral to support the process flow, POS);  VAS – id the correct VAS to attach to sales, ensure performance. In addition, set the annual budget and stretch targets, work with Finance to track the annual and monthly performance.Maintain a healthy relationship with the teams working for the Network and / or Service Provider. Source and manage the relationship with third party call centres (3pcc) that sell product on behalf of the BU – same process as above.Maintain relationships with outsourced suppliers, including both marketing and the product and logistics companies (Samsung, Nokia, Ingram Micro and AMC).

Managed the Area Managers and Admin team to support the franchisees. Established and maintained sustainable relationships with CCC franchisees around South Africa. Built solid working relationships with our principal, Cell C, as well as with various handset manufacturers and other value-add suppliers. Launched the Call Center initiative separately from the franchise division and established this as a viable sales channel. Managed the demand for data and its distribution for the various call centers on a monthly basis. Prepared the monthly marketing collateral for the three Upliftment Outsourcing cc brands (Cell C Connect, Best Deal Cellular and the Call Center channel), and maintained the necessary budgets and supplier relationships. Procured stock for the groups sales channels, and managed relationships for both the Johannesburg and Durban based warehouses. Prepared and communicated the monthly deals for the various sales channels, ensuring that their targeted profitability was achieved.

Responsible for the management and effective performance of the regional sales team as well as the administration team to support and process the business originated.Achieved the annual target during a particularly challenging period in the mortgage originating industry. Managed the monthly marketing expenditure and briefed the Advertising Agency accordingly.

Master Of Business Administration (Mba)

Bachelor Of Commerce (Bcom), Marketing, Economics, Finance - General

I completed a general B Comm degree, with majors in Finance, Economics and Marketing. After this I read for a Marketing Honors degree. I.