I am currently a leader of DigitalBCG’s Digital Marketing topic and Managing Director and Partner for Boston Consulting Group (BCG) with deep experience advising clients in the data-driven and digital marketing space. I have expertise across multiple B2B and B2C industries, and I've dedicated my focus for many years on building new marketing measurement and analytic capabilities, optimizing media using advanced AI/ML tactics, and redesigning marketing teams to deploy agile test and learn methodologies to drive outcomes.I find great satisfaction in helping companies transform their capabilities to better use digital marketing technologies and advanced analytics to unlock new sources of growth at speed.
Listed skills include Matlab, Labview, Mathematical Modeling, Mathematica, and 12 others.