▪ Maximize profitability of MidwayUSA’s largest product category by overseeing a team tasked with product selection, purchasing, promotions, and pricing. ▪ Oversee purchasing/replenishment and pricing for over 10,000 SKUs ▪ Oversee product selection and assortment in alignment with company strategies ▪ Oversee digital and print promotions to meet deadlines and budget goals ▪ Negotiate inventory purchases to maximize profitability of promotions ▪ Collect and analyze competitor information to ensure competitiveness in online retail ▪ Review ad copy and product photos for technical accuracy and completeness ▪ Project Manager for internal agile software development projects ▪ Project Manager for Company Action Plans ▪ Develop team members to improve performance and advance their careers

▪ Develop and source new products for the MidwayUSA Exclusive Brands: AR-Stoner, US Ballistics, National Metallic, Callahan, Swenson, MidwayUSA (Range Bags/Gun Cases) ▪ Create new brands to serve market niches: National Metallic (reloading), US Ballistics (targets/shooting accessories) ▪ Profitably grow the brands by overseeing a team tasked with product selection, purchasing, promotions, and pricing. Example: AR-Stoner grew 500% during this time period ▪ Oversee digital and print promotions to meet deadlines and budget goals ▪ Negotiate inventory purchases to maximize profitability of promotions ▪ Collect and analyze competitor information to ensure competitiveness in online retail ▪ Review ad copy and product photos for technical accuracy and completeness ▪ Project Manager for internal agile software development projects ▪ Project Manager for Company Action Plans ▪ Develop team members to improve performance and advance their careers

▪ Profitably grow the product line by overseeing a team tasked with product selection, purchasing, and pricing. Category grew 300% during this time period ▪ Develop and source new products for AR-Stoner brand ▪ Oversee purchasing/replenishment and pricing for over 30,000 SKUs ▪ Oversee product selection and assortment in alignment with company strategies ▪ Oversee digital and print promotions to meet deadlines and budget goals ▪ Negotiate inventory purchases to maximize profitability of promotions ▪ Collect and analyze competitor information to ensure competitiveness in the marketplace ▪ Review ad copy and product photos for technical accuracy and completeness ▪ Project Manager for internal agile software development projects ▪ Project Manager for Company Action Plans ▪ Develop team members to improve performance and advance their career

Create and maintain products in purchasing and product management software, create and update advertising copy for several thousand products, write product instructions, and answer customer questions.

Design, manufacture, and sell DIY components for off-road vehicles.