Peter Crouch Email & Phone Number

• Spearheaded complex research projects end-to-end, leading cross-functional teams of analysts, project managers, and vendors to deliver high-impact insights• Distilled disparate data sources through rigorous analysis, synthesizing quantitative and qualitative inputs to uncover strategic recommendations• Mastered secondary research techniques to incorporate latest market trends, competitive intelligence, and industry best practices into deliverables• Provided subject matter expertise in customer experience (CX), user experience (UX), marketing strategy, and B2B technologies • Earned acclaim from client CMO for delivering "best persona work in 30-year career" for high-visibility ideal customer profile and persona project• Championed data-driven storytelling by partnering with data visualization experts to translate complex findings into actionable visualizations• Pioneered AI/ML applications like ChatGPT and Claude to augment qualitative research, persona development, and insights synthesis• Skilled at distilling complex challenges into clear problem statements and structured analytical frameworks to drive focused solutions• Adept at stakeholder management and communicating recommendations to marketing leaders to secure buy-in and facilitate implementation

• Spearheaded strategic market research progress across methodologies like customer/buyer insights, segmentation, brand tracking, and competitive intelligence• Monitored competitive landscape and identified opportunities by conducting in-depth competitive analysis and strategic research• Adept at synthesizing complex datasets and deriving clear, actionable recommendations to drive growth and enhance market positioning • Collaborated closely with clients to thoroughly scope research objectives, ensuring alignment with core business goals and KPIs• Managed multi-stream, concurrent research projects with tight deadlines through skilled prioritization and resource allocation • Cultivated trusted client partnerships by consistently delivering high-quality insights, deepening relationships for long-term engagements• Skilled in advanced quantitative analysis techniques and data visualization to translate findings into impactful, visually-compelling stories• Pioneered innovative surveying through strategic questionnaire design, programming, and quality assurance protocols• Leveraged strong stakeholder management skills to drive seamless research execution and delivery across cross-functional teams

Remote

Philadelphia, Pa

• Incorporated new project management methods and reporting tools into business operations to improve status accuracy, ensure adherence to project timelines, and consolidate duration of meetings.• Aligned objectives and bridge communications among up to 24 cross-functional teams concurrently to centralize project status reporting among clients, vendors, and other teams.• Organized and facilitated weekly project meetings with executive stakeholders.• Maintained and updated a detailed work plan in Microsoft Project, tracking over 3,000 technical and functional items for a worldwide Cloud ERP implementation.• Developed key performance indicator dashboards using tools in Microsoft Excel and PowerPoint.• Monitored potential risks, action items, issues, and key decisions for escalation and triage.• Restructured client functional process flows to ensure compliance with newly established regulations.• Administered surveys to compare current project status against outlined project goals and client requirements.• Authored informational documents translating complex technical concepts into easily understandable language.• Conducted a gap analysis of client supply chain ERP systems, compiling results into reports to guide future decisions.• Supported Defect monitoring and analysis through facilitating daily defect standups and ensuring escalation and closure of impactful issues.

Greater Pittsburgh Area

• Outlined succinct process flows for the procure to pay manufacturing facility.• Spearheaded process optimization initiatives within warehouse operations. • Reviewed current supply chain best practices, proposing process recommendations to the CFO.• Tracked inventory to develop a comprehensive report in Excel and Word, presenting results to the CFO and recommending actions to facilitate inventory savings of $30,000.• Established inventory targets for the national manufacturing and distribution center.• Leveraged the inventory management system to generate insights helping to optimize business processes.• Documented progress of the design phase of an ERP re-implementation project.

Paris, France

• Investigated UK startup market entry conditions and recommendations, presenting findings to the CEO.• Successfully integrated into the company environment, adjusting to workplace culture and demands.• Authored and publicized engaging social media content for the company in both English and French.