Peter Kastaris Email & Phone Number

Nashville, Tn, Us

Nashville, Tn, Us

New York, Ny, Us

New York, Ny, Us

Supported accounts of platinum level (1M+ in revenue) with end to end digital planning & activationUsed data-driven storytelling to measure advertising campaign success and ROI for clients.Facilitated seamless collaboration between internal teams (Operations, Product, Marketing, Sales) and external partners to ensure account growth

Santa Monica , California, Us

Oversaw the creation and launch strategy for augmented reality experiences with major label clients including Atlantic Records, Interscope Records, Warner Music Canada, Sony Music Canada, RCA Records, and SoundCloudFaciliated partner relationships with Snapchat and Tiktok to procure editorial opportunities for music clientsDeveloped AR lenses for platinum-selling artists resulting in over 2.3 million user engagements across all social platformsOptimized creative production processes producing higher-quality assets in 1-2 fewer days on average

Nashville, Tn, Us

Developed marketing initiatives for Warner Records recording artist resulting in over 280,000 user-generated TikTok creations and 50,000,000+ Spotify streams with placement as the #1 track on the Spotify Viral 50 Global Chart. Managed five full-time staff members to execute marketing timelines and initiativesSubmitted artists on the Crowdsurf roster for editorial opportunities including Tiktok, Snapchat, and RedditLed successful digital advertising campaigns for clients via TikTok, Facebook, and Google ad platformsOversaw and coordinated digital platforms for artists with a combined reach in excess of 90 million followersConstructed reports to analyze client data and identify trends that informed future strategic decisions

Nashville, Tn, Us

Developed digital marketing timelines & campaign strategies to successfully grow music streams, downloads, video views, and social media engagement for artists on the Crowd Surf roster.

Berlin, Deutschland, De

Formulated royalties statements into consolidated reports, resolved accounting discrepancies to ensure that artists, rights holders, and publishers were compensated properlySourced and matched song data to respective rights holdersAttended company-wide weekly business meetings and supported cross-functional ad hoc requests

Philadelphia, Pa, Us

Worked closely with senior leadership to coordinate experiential brand activationsPlanned events with Fortune 500 brands; sourced relevant music talent for pop-up concertsSupported all day-of event needs for the Straight Talk Wireless “For The Record” music tour, including writing interview scripts and reviewing content for social media channels

New York, Ny, Us

Worked alongside former Ketchum EVP Marcus Peterzell to coordinate music and brand partnership campaigns. Sourced c-suite contacts for brands including Hollister, Steve Madden, and Chobani for outreach campaignPiloted email campaign to over 75 brands to facilitate partnerships; campaign resulted in contract negotiations and ultimate partnerships with Steve Madden and Delta AirlinesSubmitted film “History of Memory” to 35 film festivals nationwide; secured placement in 15 events resulting in exposure for the filmmakers and HP brand with awards at Northeast and Tribeca film festivals

Nashville, Tn, Us

Assisted in project research and activation planning for Sony artist Khalid on the 2019 “Free Spirit” tourCompiled data and created recaps from major festivals and awards showsResearched artists, brands, and cultural trends to provide strategic recommendations to business development teams

Charlottesville, Va, Us

Conducted market research for Red Light artists Kip Moore, Muscadine Bloodline, and Jameson Rodgers; research informed strategic decisions made by senior leadership that resulted in higher artist revenuesManaged inventory and sold merchandise at artist performancesInterpreted social media analytics and optimized posts for Chris Janson that increased user engagement

Identified and obtained sponsorships from companies aligned with artists’ brand strategies including Jim Bean, Soylent, and Urban OutfittersAdvanced artist tours by reaching out and obtaining relevant press and radio coverageProcessed and fulfilled merchandise orders

Planned social media campaigns for artist Skillet and Colton Dixon; social media pages had a combined reach of over 5.5 million fansConsolidated touring and personal schedules; mitigated conflicts accordinglyCreated graphics using Adobe Photoshop and Canva for upcoming dates and tours