Director Of Marketing Services
Massachusetts Office Of Travel And Tourism (Mott)
Boston, Ma
Oversee $8 mil. regional tourism council (RTC) grant program; daily interaction with tourism-related organizations on marketing programs and strategy, project approvals, grant management, required reporting, compliance, and logistics. Conducted program briefings for RTC management and staff. Responsible for management of more than $2 mil. for international marketing vendor contracts; work with managers to ensure compliance, timely marketing and PR billing, budget management and tracking.Established international fam trip grants program, including policies and procedures. Assisted in planning and development of statewide itineraries, responsible for budget management, tracking.Managed all contracts and grants between agency and service providers. Oversaw competitive procurement; wrote and distributed RFR documents, evaluation and selection of grant recipients.Managed statewide tourist information center network in conjunction with public and private sector partners; directed efforts of six employees. Member of the MOTT senior staff.Responsible for year-round internship program, including marketing and recruiting for 16 positions; gave lectures, represented MOTT and published articles in career directories.Supervised the design, installation, and debugging of an automated consumer fulfillment system that improved agency response time by more than 50%.Managed consumer fulfillment program; coordination between agency and fulfillment vendors; direct supervision of five staff members, including training and evaluations.