Peter is expert in helping businesses sell to the Public Sector more effectively. He is able to bring a unique perspective as he has advised both businesses and Government on how to get the best out of this complex environment. He has crafted strategies to help businesses finesse the Public Sector rules for competitive advantage and he regularly runs masterclasses, developing these advanced techniques for seasoned bid professionals.Peter spent his early career generating significant profitable revenue from blue chip clients whilst achieving consistently high levels of client satisfaction. He brings 30 years' hands-on experience in sales and marketing for global businesses, including demonstrable success in account management, sales management and Practice management, within some of the world’s largest high tech companies.In addition to being a Company Director, Peter is a business angel investor and has been engaged as an expert adviser to the EU.Recent feedback following a Sales Training event designed and delivered by Peter:“The course for the entire team was paid for within 4 weeks by the improved performance of just one of the attendees. He closed new business more quickly and to a higher value than he could have managed without the training. In fact, without the training we may not have won the business at all.” - Head of Business Development, RPS.Peter specialises in:• Sales training to highly educated and experienced service industry professionals.• Research based sales approaches which overcome scepticism (and even sales reluctance).• Account and opportunity planning for mixed discipline capture teams.• Tips and tricks to exploit the formal Public Sector procurement processes.• Clarity of instruction with a very clear speaking voice (proven to make English easy for international teams).