Principal
CurrentBusiness and Marketing Consultancy - specialising in developing and delivering marketing solutions.PMC’s objective is to bring a refreshing focus to how winning strategies are developed.Professional experience is predominantly agency-side, having worked in businesses of different sizes and stages of development - including merging and re-shaping agencies and teams.Strategic experience: B2C & B2B brand and communication strategy planning; direct and digital… Show more Business and Marketing Consultancy - specialising in developing and delivering marketing solutions.PMC’s objective is to bring a refreshing focus to how winning strategies are developed.Professional experience is predominantly agency-side, having worked in businesses of different sizes and stages of development - including merging and re-shaping agencies and teams.Strategic experience: B2C & B2B brand and communication strategy planning; direct and digital marketing.PassionMarketing that creates big results for brands. Innovation that creates even bigger opportunities for better outcomes.SpecialitiesStrategy DevelopmentFrom insight research through to recommendations.Creative Thinking & IdeationWorking closely with key strategic partners.Channel Strategy FormulationFocused on maximising the consumer engagement throughout the consumer journey.Digital FutureActively in the digital space: web, online marketing, content management solutions, social media.Direct MarketingIs an enduring passion. Making big and small data meaningful!Make communications accountable.Business DevelopmentProspecting, pitch process management and presentations.Client & People ManagementManaging and nurturing senior Client relationships. Leading and providing leadership to individuals and teams. Show less