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Peter Offermans Email & Phone Number

Commercial Strategy Development Lead at The HEINEKEN Company
Location: Amsterdam, North Holland, Netherlands 8 work roles 2 schools
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Current company
Role
Commercial Strategy Development Lead
Location
Amsterdam, North Holland, Netherlands
Company size

Who is Peter Offermans? Overview

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Peter Offermans is listed as Commercial Strategy Development Lead at The HEINEKEN Company, a with 42079 employees, based in Amsterdam, North Holland, Netherlands. AeroLeads shows a matched LinkedIn profile for Peter Offermans.

Peter Offermans previously worked as Portfolio Strategy Manager at Heineken and Manager Marketing Capabilities, Media & CMI at Heineken Nl. Peter Offermans studied at University Of Groningen.

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Email format at The HEINEKEN Company

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The HEINEKEN Company

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Profile bio

About Peter Offermans

Professional with international experience in Strategy, CMI, (Trade) Marketing and Sales. Proven skills in managing teams. Passion to understand human behavior, fueling business growth. ‘The only way to do great work, is to love what you do.'

Listed skills include Marketing Strategy, Trade Marketing, Channel Strategy, Marketing Intelligence, and 10 others.

Current workplace

Peter Offermans's current company

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The HEINEKEN Company
The Heineken Company
Commercial Strategy Development Lead
Amsterdam, NH, NL
Employees
42079
AeroLeads page
8 roles

Peter Offermans work experience

A career timeline built from the work history available for this profile.

Portfolio Strategy Manager

Current

• Define and manage brand portfolio strategy projects for Heineken’s most relevant Operating Companies across five continents.• Allocate commercial resources based on thorough consumer and market assessment. Define future expansion for local, regional and global brands, including positioning, planning, communication, innovation strategy, CapEx and blueprint decisions. • Empower General Managers, Marketing and Sales Directors to generate sustainable, profitable growth in local markets.

Jun 2014 - Present

Manager Marketing Capabilities, Media & Cmi

Zoeterwoude

• Challenge and support marketing planning and operations, with the objective to increase consumer orientation and return-on-investment. • Manage team of Marketing specialists (9-14 FTE) on Media Management, Consumer & Market Intelligence, CRM, Social Media and Sponsoring.

Sep 2008 - Jun 2014

Senior Brand Manager

Vrumona

• Project management on Innovation for Sourcy (launch PET bottle in retail) and branding for Royal Club (positioning). • Temporarily manage the Royal Club & Rivella Brand team (2FTE).

Sep 2007 - Aug 2008

Commercial Insights Manager

Amsterdam

• Advise on corporate marketing issues. • Support Building Winning Channel projects in local markets.• Develop & roll-out global best practices.

Jun 2005 - Dec 2006

Marketing Intelligence Manager

Vrumona

• Support innovation, brand management and trade marketing.• Manage all (external) information to support commercial decision taking.

Apr 2003 - May 2005

Consumer Strategy Consultant

Schuitema (C1000) - Part Of Ahold

Amersfoort

• Analyze consumer/shopper behavior for LT marketing planning.• Conduct projects for format development and category management.

Feb 2000 - Mar 2003

Account Director

Amsterdam

• Acquire projects and provide research-based consultancy. • Manage a team of Research Managers (3FTE).

Jul 1997 - Feb 2000
Team & coworkers

Colleagues at The HEINEKEN Company

Other employees you can reach at theheinekencompany.com. View company contacts for 42079 employees →

2 education records

Peter Offermans education

Education record

Nassau Veluwe
FAQ

Frequently asked questions about Peter Offermans

Quick answers generated from the profile data available on this page.

What company does Peter Offermans work for?

Peter Offermans works for The HEINEKEN Company.

What is Peter Offermans's role at The HEINEKEN Company?

Peter Offermans is listed as Commercial Strategy Development Lead at The HEINEKEN Company.

Where is Peter Offermans based?

Peter Offermans is based in Amsterdam, North Holland, Netherlands while working with The HEINEKEN Company.

What companies has Peter Offermans worked for?

Peter Offermans has worked for The Heineken Company, Heineken, Heineken Nl, Vrumona, and Heineken International.

Who are Peter Offermans's colleagues at The HEINEKEN Company?

Peter Offermans's colleagues at The HEINEKEN Company include Toulanan Senpaseuth, Matias Duarte, Juliana Beltrami Goys Fabricio, Johann Schrems, and João Carlos Galvão.

How can I contact Peter Offermans?

You can use AeroLeads to view verified contact signals for Peter Offermans at The HEINEKEN Company, including work email, phone, and LinkedIn data when available.

What schools did Peter Offermans attend?

Peter Offermans studied at University Of Groningen.

What skills is Peter Offermans known for?

Peter Offermans is listed with skills including Marketing Strategy, Trade Marketing, Channel Strategy, Marketing Intelligence, Fmcg, Crm, Marketing Management, and Marketing.

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