Peter Parker

Peter Parker Email and Phone Number

Director of Platform Architecture at Merkle @ Merkle
Peter Parker's Location
Denver, Colorado, United States, United States
Peter Parker's Contact Details
About Peter Parker

Experienced Marketing Automation Manager with a demonstrated ability to build, optimize campaign effectiveness and program strategy.Technical Expertise: Adobe Creative Suite; HTML/CSS; Sales Force Marketing Cloud; Silverpop; Oracle Eloqua: Marketo; MailChimp; Campaign Monitor; JavaScript; jQuery; AMPscript; WordPress; Microsoft Office Suite

Peter Parker's Current Company Details
Merkle

Merkle

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Director of Platform Architecture at Merkle
Peter Parker Work Experience Details
  • Merkle
    Director, Platform Architecture
    Merkle Jun 2022 - Present
    Columbia, Md, Us
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  • Merkle
    Senior Manager, Salesforce Marketing Cloud Architect
    Merkle Apr 2021 - Jun 2022
    Columbia, Md, Us
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  • Merkle
    Manager, Salesforce Marketing Cloud Architect
    Merkle Jul 2019 - Apr 2021
    Columbia, Md, Us
    -Subject matter expert on the Salesforce Marketing Cloud Platform-Providing insight and technical knowledge to implement complex solutions on the platform-Managing client’s integration into SFMC-A client-facing role responsible for creating innovative solutions for my clients-Developing scalable solutions that can grow as the company progresses in SFMC-Responsible for internal and external knowledge share to better align with the capabilities of the platform-Ability to multitask on different types of projects hit deadlines with flawless execution -Creating documentation after complex projects have been complete for future reference -Lead client meetings and coordinate action items and next steps for internal team-Serve as Career Advocate for five direct reports, conduct weekly one-on-ones and bi-annual reviews-Clients: Converse, Nespresso, Purina Pet Food Brands, JP Morgan, Nestlé Waters North America, and Big Lots
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  • Mrm//Mccann
    Senior Marketing Automation Manager And Amer Client Lead
    Mrm//Mccann Jul 2017 - Jul 2019
    New York, Ny, Us
    -Manage a team of regional campaign activation managers and automation specialists in remote locations-Oversee and manage tactical marketing automation operations within Eloqua and other channels/systems integrating with Eloqua-Assist the client in requirements gathering for complex lead nurturing programs in Marketing Automation Platforms while helping client understand requirements and proactively providing feedback to optimize campaign process and performance-Partner with analytics and reporting team to help establish appropriate analytics to monitor and measure campaign and program effectiveness, and providing optimization recommendations where necessary-Serve as Subject Matter Experts for all marketing automation activities by providing industry research and recommendations to internal stakeholders and client on approach, strategy, risks, and best practices as well as technical perspectives on systems administration, configuration, customization, and integration with other systems-Help document processes and procedures for Marketing Automation team and client-Manage multiple projects simultaneously while meeting SLA goals-Primary client: Cisco
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  • Peter Parker Consulting
    Principal
    Peter Parker Consulting May 2012 - Jul 2019
    -Support multiple clients with email design and campaign production-Work directly with clients on email marketing strategy, design responsive implementation-Ability to manage multiple projects with tight deadlines -Template creation for SalesForce Marketing Cloud, Marketo, MailChimp, Campaign Monitor, Silverpop, Eloqua and Constant Contact-Clients: OpenTable, Credit.com, Education.com, DeVry University, ClickMail, Melange Collections, Scholarship Points, Revolution Golf, Transit Systems, SendGrid, United Country Real Estate, and The Spoiled Mama
  • Merkle
    Senior Campaign Manager
    Merkle Mar 2015 - Jul 2017
    Columbia, Md, Us
    -Strong ability to understand client needs and leverage Eloqua solutions to execute vision-Partner with other teams to develop marketing automation solutions and while ensuring strategies incorporate best practices and forward thinking leadership-Create dynamic and complex marketing automation nurture and webinar programs-Responsible for developing and maintaining all front-end deliverables including quality control checks-Develop emails and landing page templates on demand to meet evolving client expectations-Proven success in driving results oriented marketing programs and strategies, and the ability to proactively identify opportunities for improvement and optimization-Project management skills and strong attention to detail with demonstrated ability to manage logistics and tactical details with flawless execution-Ability to prioritize and manage multiple projects simultaneously-Primary client: Samsung B2B
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  • Merkle
    Senior Email Developer
    Merkle Apr 2012 - Mar 2015
    Columbia, Md, Us
    -Onboard clients to the SalesForce Marketing Cloud and Oracle Eloqua platform-Work directly with clients and third party agencies on email best practices and code standards-Manage Email Development team-Responsible for developing responsive templates for high volume email programs-Utilize AMPscript to develop highly dynamic data driven email campaigns-Lead Email Developer for clients including: Under Armour, Samsung, Royal Caribbean, PNC Bank, Loews Hotel & Resorts, and Nespresso
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  • Booyah Online Advertising
    Graphic Designer/Web Developer
    Booyah Online Advertising Apr 2011 - Apr 2012
    Denver, Co, Us
    -Design and produce deliverables for multiple major clients-Responsible for the production of electronic marketing materials-Product and design aligned with client objectives through strong relationship management skills
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  • Richmond American Homes
    Jr. Art Director
    Richmond American Homes Nov 2010 - Apr 2011
    Denver, Co, Us
    -Manage a team of Online Designers-Creative branding approval of all online deliverables-Develop and maintain national email and banner campaigns-Lead front-end developer and designer for Richmond American Homes website
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  • Richmond American Homes
    Online Designer
    Richmond American Homes Mar 2008 - Dec 2010
    Denver, Co, Us
    -Responsible for the design and development of 90% of all email deliverables in 2010-Streamline the production process for email deliverables by 50%-Lead the design and development of microsites, special projects and main asset for Richmond American Homes website-Successful at creating and development of national banner campaigns
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  • Matter
    Web Designer
    Matter Jan 2007 - Mar 2008
    Denver, Co, Us
    -Work independently and with team members to coordinate web and graphic media design and - development, while utilizing current industry standards and technology-Develop and maintain email marketing-Working with various clients to coordinate multiple projects and meet tight scheduling requirements
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Peter Parker Skills

Email Marketing Web Design Dreamweaver Digital Marketing User Interface Design Online Marketing Graphic Design Online Advertising User Experience Html Adobe Creative Suite Css Exacttarget Web Development Google Analytics Flash Illustrator Logo Design Creative Direction Illustration Cms Awesomeness Photoshop Html 5 Eloqua Silverpop Leadership Information Architecture Art Direction Javascript Aprimo Basecamp Website Development Mobile Design Layout Exac Mailchimp Campaign Monitor Marketo Responsys Interact Sendgrid Linkedin Marketing

Peter Parker Education Details

  • Ithaca College
    Ithaca College
    Fine Arts
  • University Of Colorado Denver
    University Of Colorado Denver
    Multi-Media
  • The Art Institute
    The Art Institute
    Digital/Multimedia And Information Resources Design

Frequently Asked Questions about Peter Parker

What company does Peter Parker work for?

Peter Parker works for Merkle

What is Peter Parker's role at the current company?

Peter Parker's current role is Director of Platform Architecture at Merkle.

What is Peter Parker's email address?

Peter Parker's email address is pa****@****mac.com

What is Peter Parker's direct phone number?

Peter Parker's direct phone number is +164658*****

What schools did Peter Parker attend?

Peter Parker attended Ithaca College, University Of Colorado Denver, The Art Institute.

What skills is Peter Parker known for?

Peter Parker has skills like Email Marketing, Web Design, Dreamweaver, Digital Marketing, User Interface Design, Online Marketing, Graphic Design, Online Advertising, User Experience, Html, Adobe Creative Suite, Css.

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