• Strategic Management: Developed and successfully implemented a regional development strategy ensuring consistent annual sales growth.• Pricing Model and Distribution: Introduced a pricing model, balancing shelf prices across distribution channels, and successfully re-launched sales in the distribution channel through a plan involving key regional networks.• New Category Launch: Orchestrated the successful launch of a new category, "snacks for wine," in specialized alcohol retail chains, subsequently entering federal chains.• HoReCa Projects: Implemented professional solutions for the HoReCa channel, engaged major distributors, and plan to capture a 10% market share in the first year of sales.

• Sales Management: Led the sales department with over 500 employees, including 9 divisions in the Southern and North Caucasus Federal Districts.• Restructuring and Optimization: Successfully carried out restructuring, leading to increased efficiency and a 30% growth in sales volumes.• Innovations and Efficiency: Implemented sales analysis and management tools through OLAP cubes and Microsoft PowerBI, and developed a training system for sales teams.

Sochi Meat Processing Plant is one of the leading companies in regional food industry. Overall number of employees is more than 2000.