Dr. Peter Ndegwa C.B.S Email and Phone Number
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Peter Ndegwa is the Chief Executive Officer (CEO) of Safaricom PLC, a leading communications company in Africa and pioneer of M-PESA, the world’s most developed mobile payment system.Peter joined Safaricom on April 1st, 2020. He is an experienced Board level leader with a wealth of experience in General Management, Commercial and Business Strategy, Sales and Finance Operations, having spent over 25 years in various roles within the Financial Services and Fast-Moving Consumer Goods (FMCG) sectors in Africa and Europe.He holds an MBA from the London Business School and a Bachelor’s degree in Economics from the University of Nairobi. He is also a Certified Public Accountant and a member of the Institute of Certified Public Accountants of Kenya (ICPAK).In his most recent role, Peter was responsible for Diageo PLC operations in 50 countries in Western and Eastern Europe, Russia, Middle East and North Africa regions. Previously, he served as CEO in Guinness Nigeria PLC and Guinness Breweries PLC.As a Chief Executive in several markets within the Diageo Group, Peter demonstrated ability to transform businesses and organisations to deliver superior results. He has a real passion for delivering value to customers (with his principle of customer first), investing in talent and getting things done. Peter served for eight years across a range of senior Executive Director roles at East Africa Breweries Limited (a Diageo subsidiary) based in Nairobi. Serving as the Group Chief Finance Officer (CFO), Group Strategy Director, Sales Director, and as an Executive Director on the EABL Board, he was part of the team that saw the EABL business more than doubled in value – and winning the coveted Most Respected Business Award in East Africa for five years in a row.Peter is credited with the development of an affordable-beer strategy for EABL resulting in the production of new brands such as Senator beer which became one of the of the most successful innovations by Diageo. He started his career at PwC, the global consulting firm, where he worked for 11 years.Peter draws his inspiration, in particular from his early upbringing laying the foundations for his strong value set, from his teachers and the legendary Dr Geoffrey Griffin - the late founder of Starehe Boys Centre- his alma mater, and his parents.
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Group Chief Executive OfficerSafaricom PlcNairobi County, Kenya -
Chief Executive OfficerSafaricom Plc Apr 2020 - PresentNairobi, KenyaPeter Ndegwa is the Chief Executive Officer (CEO) of Safaricom PLC, a leading communications company in Africa and pioneer of M-PESA, the world’s most developed mobile payment system.Peter joined Safaricom on April 1st, 2020. He an experienced Board level leader with a wealth of experience in General Management, Commercial and Business Strategy, Sales and Finance Operations, having spent over 25 years in various roles within the Financial Services and Fast-Moving Consumer Goods (FMCG) sectors in Africa and Europe. -
Managing DirectorDiageo Jul 2018 - Feb 2020Amsterdam Area, NetherlandsPeter was appointed to his current role as Managing Director Continental Europe on 1 July 2018. Peter has overall responsibility for the full Profit and Loss and growth of Diageo’s spirits and beer business across more than 50 countries in Western and Eastern Europe and Russia (outside of GB and Ireland). The business comprises six business units each with a General Manager. -
Managing Director / Chief Executive OfficerGuinness Nigeria Jul 2015 - Jun 2018Lagos NigeriaPeter was appointed in August 2015 as Managing Director and CEO of Guinness Nigeria Plc, the largest single business in Diageo Africa both in terms of Net Sales Value (turnover) and employee base. Peter has end to end (demand and supply) accountability for the P&L and strategic and commercial objectives of the business across a portfolio comprising beer, soft drinks and spirits portfolio of brands in the largest country in Africa. Peter's has achieved a substantial transformation in the business against the backdrop of a challenging external macro environment, an intensely competitive beverage sector and recent challenging performance realities. This has included a radical organizational change and a material change in the portfolio and route to consumer strategic areas resulting in double digit growth in the business. -
Managing Director And CeoDiageo Dec 2011 - Jul 2015AccraPeter had end to end (supply and demand) accountability for the P&L and commercial objectives of the business. He oversaw a complete “reframe” of the business despite some very tough external operating conditions – a substantial currency devaluation, slowing GDP growth and high cost of doing business. The business has achieved some fantastic results including - growth in core brands, route to consumer & supply chain transformation, a strong innovation momentum, a highly engaged organization, and a material shift in external reputation. -
Group Finance Director And CfoEast African Breweries Ltd Jul 2008 - Nov 2011KenyaGroup CFO Responsible for Finance, Procurement and IS functions at EABL. As Group CFO, Peter had end to end accountability for finance, procurement and Information Systems (IS) for the EABL group and its subsidiaries (across six countries). He was also a Board member of EABL - a listed business with a strong Board of Directors. Made a hugely positive impact on the business through leading and involvement in substantial strategic and commercial agenda of the business including, revenue growth, cost containment and organisational restructuring to optimise performance in a challenging period. He also played a central role in business development agenda including the acquisition of a major subsidiary and the unwinding of a complex cross shareholding structure with a direct competitor. -
Sales DirectorEast African Breweries Ltd Feb 2006 - Jun 2008KenyaLed a massive and radical change programme in the Sales and commercial agenda in Kenya to reposition the business for growth. Worked closely with the marketing director to deliver brand plans to achieve the business objectives. During the period in role, achieved a significant improvement the Route to market and the capability of the sales and commercial teams. As a result the business achieved a material shift in its growth trajectory. The role spanned a number of market segments and channels in the drinks industry. -
Group Strategy DirectorEast African Breweries Ltd Jan 2004 - Feb 2006NairobiStrategy and visionLed the strategy function with responsibility for strategy development for both the EABL Group and its subsidiaries and had significant involvement in the development of a new strategy for EABL in 2004 [five year vision and mission] and raising the “bar” with respect to strategy development and in driving for strategy execution. One of the major outcomes was the development of the famous Senator Keg brand (a value brand that transformed the category)- which was to become the one of the most successful innovations for Diageo Africa - with volume of 2.5m hectoliters at its peak. -
Associate DirectorPwc Nov 1992 - Dec 2003Nairobi And LondonAssociate Director & Senior Manager – PricewaterhouseCoopers, Nairobi (April 2002 - Dec 2003)Corporate Finance and Strategy (CFS)Manager – PricewaterhouseCoopers, London (July 2000-Mar2002)Corporate Finance – Valuation and Strategy department Executive – PricewaterhouseCoopers, London (July 1999-June 2001)Valuation and Strategy (Shareholder Value team) Audit Manager (July 1998 – June 1999)PricewaterhouseCoopers financial services team, LondonAssistant Audit Manager (Sept. 1996- June 1998)PricewaterhouseCoopers, London Audit Assistant/Audit Senior/Assistant Audit Manager ( November 1992- Aug. 1996)Pricewaterhouse, Kenya
Dr. Peter Ndegwa C.B.S Skills
Dr. Peter Ndegwa C.B.S Education Details
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Finance, General -
Institute Of Chartered Public AccountantsAccounting And Finance -
Economics -
University Of Iese Spain & Strathmore UniversityAdvanced Management Programme
Frequently Asked Questions about Dr. Peter Ndegwa C.B.S
What company does Dr. Peter Ndegwa C.B.S work for?
Dr. Peter Ndegwa C.B.S works for Safaricom Plc
What is Dr. Peter Ndegwa C.B.S's role at the current company?
Dr. Peter Ndegwa C.B.S's current role is Group Chief Executive Officer.
What is Dr. Peter Ndegwa C.B.S's email address?
Dr. Peter Ndegwa C.B.S's email address is pe****@****abl.com
What schools did Dr. Peter Ndegwa C.B.S attend?
Dr. Peter Ndegwa C.B.S attended London Business School, Institute Of Chartered Public Accountants, University Of Nairobi, University Of Iese Spain & Strathmore University.
What skills is Dr. Peter Ndegwa C.B.S known for?
Dr. Peter Ndegwa C.B.S has skills like Strategy, Business Strategy, Management, Strategic Planning, Fmcg, Leadership, Marketing Strategy, Corporate Finance, Forecasting, Managerial Finance, Marketing Management, Budgets.
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