Hello! I'm Peter, and I'm proud to serve as the Managing Director of Miidoo. My mission is to empower organizations to excel in the digital age by guiding leaders, teams, and individuals toward outstanding product and personal performance.I'm deeply passionate about collaboration and the joy it brings in helping individuals and teams overcome challenges and achieve remarkable results. Witnessing the transformation that occurs when people are empowered is what drives me every day.With a wealth of experience spanning decades, I understand the critical role each person plays in unlocking an organisation's full potential. I'm committed to providing tailored solutions that foster a culture of growth, innovation, and excellence.At Miidoo, we believe in the power of people-centric approaches, and I'm here to ensure that you have the tools, insights, and strategies you need to succeed in the digital landscape.Let's connect and explore how we can work together to drive your organisation's success. 🌟#DigitalTransformation #Empowerment #Collaboration #Leadership

Through decades of industry-spanning experience, i've identified a recurring challenge:Organisations, big or small, eventually encounter a pivotal struggle in their digital products and services operations. The results are all too common—stagnation, indecision, and demotivated teams grappling with imposter syndrome working in a top down hierarchy slowing everyone down.When individuals lack empowerment and engagement, the organisation's full potential remains untapped.Im here to to help you make a change, with a wide range of real world hands on experience working with leading brands across the world. I have seen most situations from acquisitions and integrations of companies and cultures to the successful launch of a new company that captured 2 million customers customers in year one and everything in between. I believe that empowering individuals to enhance their contributions can rapidly transform organisations, enabling them to deliver genuine value to their customers and achieve critical objectives efficiently.My approach is human-centric, collaboratively nurturing purpose-driven individuals and empowered teams to see clearly and confidently make decisions that lead to success.

Schneider Electric is the global specialist in energy management andautomation with revenues of €26.6 billion in FY2015My Role was to define and lead the digital transformation of customer experience across marketing, service and e-commerce across multi platforms web, mobile and mobile app for UK and Ireland customers. This involved reshaping the digital estate but driving the change management of the old internal processes and culture Introduced a new analytics framework utilising google analytics, xite, tableau that delivered an increase in data capture by additional 40% of the web and app platform portfolio Delivered the new SDL web platform into both the UK and Ireland that brought a new mobile responsive design online along with optimised SEO, integrated Marketo features, new easier content format. Increasing site traffic  Lead delivery of a new mobile app that integrated Ecommerce and post sales service functionalities

EE is the largest and most advanced digital communications company in Britain, delivering mobile and fixed communications services servicing 31 million customers.I lead defining and was responsible for delivering the digital transformation at EE to deliver the company's vision and values connecting all functions and channels through connected platforms and big data to deliver market leading customer service while increasing efficiency, reducing costs and changing customer experience to think and act digital first Working with the executive board in defining the 5yr plan and strategy to become a digital first company: Programme owner working regularly with the business decision makers and chiefs to gain buy in, including board updates and C and D level communication Business lead for the design and development of the digital platforms: Hybris SAP Ecomm platform, Tableau analytics, Live Person chat, Lithium social media platform, Knowledge base, Adobe CMS, Mobile apps Analysed the performance of the digital capabilities across all channels in its as-is and to-be states to build a new prioritised road map Assessed all functions and channels to define a connected multichannel strategy Owned and lead the change workstream to facilitate the transformation including ops models and process redesign ,training, communication and culture

Owner of the customer experience, policies, processes, operating models and technologies within the sales channel. Responsible for delivering the transformation of the operation during the merger of Orange and T mobile and the launch of EE  Set up an evolving analytics framework to define aggressive KPI glide paths for the operations  Owner of the technical solutions and platforms to make continuous improvements and large platform changes to increase efficiencies and synergies, working closely with vendors and internal teams Lead the change management during the merger of the UK's two largest telcos and in the creation of a new brand and launch of EE Delivered over 1 million in OPEX savings over the course of 18 months