I am responsible for the Netherlands (NL) business and leading the team in NL with a primary focus on enhancing the team's performance and improving the sales process.

I am a founding member of a new global entity known as Global Expansion Market (GEM). Our mission is to cater to underserved and unserved customers worldwide by providing access to a comprehensive portfolio of over 180 brands. We achieve this by forging strategic partnerships with full-service distributors.In this capacity, I hold full responsibility for the Profit and Loss (P&L) management, as well as the planning and execution of area, country, and brand initiatives. Leading a team of business development managers.

In my role, I've held accountability for Albert Heijn (Ahold) Benelux, Jumbo, Nedac sorbo and other dutch retailers. Primary objectives were to establish leadership in the omnichannel category and maximize profit and loss (P&L) performance. My yearly tasks included developing a strategic vision, creating Joint Business Plans, leading negotiations, and optimizing P&L. I managed a team consisting of one direct report and a cross-functional account team with diverse responsibilities.

Responsible for managing National Key Accounts, which include buying alliances, strategic full-service partners, and caterers.My objective is to oversee these distributors, create annual sales plans, and develop a new strategy for partner selection.

Co-creating the long-term catering strategy. Accountable for key wholesalers and Caters as Eurest/Sodexo

Support National Account Managers with tenders Universities. Responsible for direct sales by High schools/ROC locations.

Aeon diagnostiek verzorgt MRI scans en verslaglegging van patiënten met laagcomplexe zorg binnen 24 uur.

International Business Research is a student run project of the University of Groningen. IBR conducts research for mainly Dutch companies in two emerging markets each year. 

Aimed at performing quality research at cost price for Dutch companies and non-profit organizations in emerging markets. IBR is the oldest and largest research project of its kind in the Netherlands. The quality of the project is guaranteed by an Advisory Board, a Board of Recommendation and under supervision of two professors of the University of Groningen. The strictly select top quality students will have three months of desk research in the Netherlands and five weeks of field research in Vietnam.

Marketing Internship Stertil-Koni USA.Stertil-Koni is the global market leader in heavy duty truck lifts and bus lifts and is the preferred supplier to the world’s leading companies in the truck and bus industries.

Fulltime voluntary participation in the Marketing Association of the University of Groningen