Peter Casey Email & Phone Number

Winchester, Ma, Us

Peter is a senior strategic communications advisor with significant experience in media, management, and multi-platform communications. He advises senior corporate leaders on communications strategies, branding, storytelling and content creation, social media, crisis communications, and media training. Peter relies on his extensive experience leading a team of journalists and public facing performers in focusing on content creation and delivering contemporary communications to both a targeted and a broad audience. As one who has served as a company spokesperson Peter uses his deep background navigating the media waters, cultivating media resources, and planning for public reaction to train C-Suite leaders in internal/external communications strategies and execution. With Peter’s board experience he provides the strategic advice that gives leaders the ability to see around corners when making decisions that can impact (or be impacted by) employees, the public, and government leaders.

Boston, Massachusetts, United States

Camabridge, Ma

Lecturer at MIT’s Professional Education course on crisis management focusing on strategic crisis planning, how to respond to the media and public, developing communications strategy. Trained corporate professionals how to be prepared and focused on “what the media will do to you" during a crisis. Provided examples of good and bad crisis experiences.

Directed the overall on-air programming & social media for WBZ News Radio including all on-air news anchors, reporters, program hosts, traffic reporters, writers, producers, editors, etc. Created programming; developed and implemented plans for coverage of special events, and breaking news; established and implemented editorial policy. Cultivated and managed relationships with media and news sources, negotiated contracts with personnel, vendors, and union; managed vendor relationships; led station’s social media & podcasting efforts; oversite of station’s website.

Recruited to join WBZ from competitor; supervised program department staff and operations; facilitated migration from analog to digital audio platform; participated in design and build of new facilities; modernized staff scheduling systems; evaluated and provided developer feedback on new software systems; created staff training programs; scheduled and managed remote broadcasts; developed broadcast formats for news, talk, and sports play-by-play programs; created accounts payable tracking system; managed talk show producers and hosts.

Supervised staff of producers; scheduled staff; created program schedules; managed vendor relationships; produced talk shows: Jess Cain; Marjorie Clapprood, Pat Whitley, Ted O’Brien.

Freelance producer for various sports radio broadcasts (Celtics, Bruins, Red Sox) and other live events for various radio stations covering news and sports events in Boston.

Weekend Assignment Editor for The Ten O'Clock News; supervised TV news crews; managed flow of breaking news & delegated assignments to staff; developed story angles; facilitated newsmaker interviews; established & maintained contacts with news sources.

English

Communications