Peter Griffith Email & Phone Number

London, GB

London, United Kingdom

The key purpose is to ensure that the business has the best available insights of the customers. Responsible for overseeing the data/business intelligence infrastructure within the customer team and as a representative of the REED group into the individual operating companies (including Reed Online, Reed Specialist Recruitment, Reed Talent Solutions, Reed.

Working with organisations, from start-ups to established businesses, discovering insights within data to improve business and audience understanding, promote services or provide a robust base of data-driven business intelligence.Examples of work:- Working with The Hook Group, a social media publisher, to create a central audience proposition and data.

London, United Kingdom

My main objective was to set the vision and strategy for the Research, Insight & Planning function of Northern & Shell (N&S) and to lead the team in continuing our success in providing robust, data-driven insights. Reporting to the CRO, I ensured that everything we did as a team was commercially focused and effective in driving revenue through performance.

- Oversaw the take to market (TTM) process, with responsibility for the creation of externally facing sales materials.- Data analysis using python, SQL and advanced Excel, to find trends and discover insights.- Raised awareness and consideration of N&S in the market through a constant supply of sales materials (e.g. brand and audience insight.

London, United Kingdom

- Proactive role to lead and support the sales team as they work to delight existing clients and acquire new business. The main focus is commercial also working with the marketing, distribution and editorial teams.- Develop and present key insights positioning the audience and titles of the Trinity Mirror portfolio of print and digital assets using a.

North, Central And South America

After deciding to move back home to the UK, my partner and I embarked on 9-10 months of travelling. Along the way we took in the sights of Spring in Canada before heading south and working our way through the USA. From there we headed in to Mexico and travelled through Central America before hitting South America. Finally we had the pleasure of travelling.

Melbourne Area, Australia

- Promoted to run the business alongside my colleague and newly promoted CEO, managing the day-to-day running of the business, budgets and sales targets while also managing several key direct accounts and agency relationships.- Managed the B2B marketing and coordinated sales and marketing efforts of the whole business.- Managed the development of.

- After gaining several years experience as account manager I was promoted and rose to manage the whole of the South and Western Australian business along with major Victorian state accounts, both direct and agency, being responsible for expanding these markets and generating new business that required analysis of prospective targets, B2B liaison and.

- Managed a range of Victorian State accounts that included a mix of public health and commercial clients.- Responded to client briefs in a timely and accurate fashion and presented proposals to clients to win new business and positively maintain existing client relationships.

- Created opportunities for the Sales Team from advertising market analysis.- Contributed to proposals with market research and analysis.- Managed CRM database, coordinating B2B marketing efforts with the design team and colleagues.

Melbourne Area, Australia

• Responsible for reading, analysing and coding survey responses, liaising with the data gathering and analysis team to coordinate projects and timelines.
• Experience of handling very large data sets needing a keen eye for detail.

• Responsible for managing the analysis, grading, pricing and recording of new acquisitions (advertising billboards) and delivery of this information to sales team during weekly sales meetings.
• Managed and trained junior audience analyst to perform key roles, supporting the sales team.
• Held positions on committees representing the company, including the Development Committee of industry audience measurement system POSTAR (now named Route).
• Rose to position of super-user, managing and maintaining the GIS software suite and bespoke set of company databases. As such was the point of contact for staff on best use and practices.

• Founding member of the audience analysis team, assisting clients in developing targeted campaigns.
• Provided sales team with coherent and effective arguments to aid sales pitches resulting in several key wins for the business, including the acquisition of a key account from a main competitor.
• Contributed to and supported the output of the marketing team.

First point of contact for incoming enquiries from pension fund holders and follow-up requests and concerns. Handle legal documentation relating to pension funds such as power of attorneys.

During a working holiday to Australia I performed duties as an assistant to a tax accountant that included completing tax returns liaising with the Australian Tax Office and general office duties.

For one year after graduating I secured the role of European Imports Manager, operating in the European gateway managing and coordinating the re-delivery of all parcels with delivery issues. I developed skills which enabled me to manage a high volume and turnover of parcels on an in-house database system.

Mini Mba, Marketing, A

Machine Learning With Python, Data Science

Data Science (Python, Sql)

Diploma, Management

Provided core leadership competencies required to be a more effective team leader.

Strategic Planning Principles

Advanced theoretical and practical understanding of the link the planning function plays between marketing objectives, consumer insights.

Bachelor Of Science (Bsc), Biochemistry, 2:1

Activities and Societies: Men's Hockey Club 2ndXISubjects covered include quantitative analysis and statistics, genetics and evolution.

A-Levels, Maths, Biology & Chemistry, A, A, B