Peter Edmondson is a UX Architect at Bray Leino Limited. He possess expertise in user experience, information architecture, user centered design, digital strategy, interaction design and 17 more skills. Colleagues describe him as "I worked with Peter during the development of my organization's new corporate website. He went above and beyond to understand how the user was going to interact with our website, which meant learning about our products and business. His attention to detail and expertise during the wireframe and user testing stages ultimately resulted in a user-centered experience that masterfully supported our overarching digital strategy. " and "I worked alongside Pete for about a year at Amaze, and I really missed him when he left. A highlight for me, was working as a UX pair-designer with Pete on the Bridgestone Motorcycle Tyres website redesign. This involved brainstorm sessions, sketching and prototyping of interactions and solutions to meet the distinct personas' needs and goals. With Pete leading the process, we created an innovative and successful website, and part of the reason for this I believe, is that Pete is… Show more"