Creative Director
Current- lead the marketing department with branding, marketing strategies, and creative solutions from conception to execution- mentor and manage designers, interns, and contractors on the principles of art and design, develop visual perspectives and standards, and teach skills for best practices and software efficiencies- collaborate and work with the executive team to produce large scale events such as premieres, summits, launching new brands, and prosocial initiatives- develop social media strategies, publishing schedule, and approve visual direction for various campaigns and accounts (e.g. Facebook, LinkedIn, and Instagram)- track marketing data/analytics on social media engagement and marketing promotions and adjust social media campaigns based on collected data